Kind Ads the EVOLUTION IN ONLINE ADVERTISING

in #kindads6 years ago (edited)

kind ads.JPG

What is Kind ads

The main goal of Kind Ads is to make internet more kind for you.

Website link: Kind Ads
Whitepaper of Kind Ads: Whitepaper

Kind Ads is a live and active advertising platform that serves user-friendly ads.
Kind Ads is decided to make internet enjoyable for user and more profitable for publisher.
In Kind Ads there is no place for middle man and no platform fee so here is publisher save money.
In Kind Ads publisher make highly relevant ads on his/her new latter that reader love and respond to, this type of ads don't Irritate the users, users are able to off the ads at any time with one click. In this type of advertising ads are relevant to user so advertiser got best results.
Advertisers are happier and user got best internet experience, Only person is unhappy is middle man(sorry middle man here there is no place for you because we don't need have extra money to pay you thanks to Kind Ads )

With the better advertising channel and no middle man advertiser and publisher got better results.

Check this video for what all of this is about

Facts

  1. In the list of annoying ads online ads is on the top of the list link
  2. 11% of the global internet population is blocking ads on the web using third party extensions
  3. On facebook its show the big reach number but the business man don't get desire result from it
  4. People don't even pay attention on the popup ads
    e.g: you go to youtube to lisen the song and youtube show to shampoo ads in the pop without noticing the brand
    name you click on cross button.
  5. Now people concern about the data privacy big advertising gaints like google and facebook sales user data.
  6. These are the users response to annoying ads

    7. source

    The Advertiser


    Companies interested in putting up ads pay high fees for inefficient advertising. How many times have you clicked an ad on a pop-up and purchased something? The advertising company also goes through a third-party service that charges a fee to put up the advertisements. These are often large services that work with many websites to sell their ad-space. The advertising party itself does not have easy access to publishers that can reach their demographics.

The advertising party also has little to no control as to the quality of the audience their ads are being presented to.

The Publisher


The publisher works with an advertising agency. The advertising agency controls an ad-space and sells it to whomever they deem appropriate while taking a cut in the process. This means that much of the advertisement is irrelevant to the user base and not cost efficient.

The User


The users are forced to see advertising that is intrusive and irrelevant. On top of that, websites are freely taking user information and selling it without any regard for user privacy. It is a free for all, and the end-user is the one suffering all the damage.

The Giants


The current world of marketing is controlled by a few major players. Corporations such as Alphabet (Google) and Facebook controls a large portion of the market. This means they can dictate pricing and set conditions that benefit them the most.

This leads to a marketplace which is unbalanced and takes advantage of publishers as well as users. Without alternatives, these corporations can continue to charge a large commission, while retaining control over the distribution of ads.

Advertisment with Kind Ads :

Kind Ads is the great platform which connect directly business with with end user so the business man got better result of advertising and user got better experience.

E.g:

"With Kind Ads, you can choose to enter your information and advertisers can bid for your attention. This means that you get the commission on selling yourself! This also means that advertisement will be targeted to you for items that you want.

Let's say you are in the market for a laptop.

Why not get paid to let advertisers have your attention? Your ads will be populated according to your profile, with laptop companies, suggesting various laptops along with their prices."

Example source originalworks

Some advantages of Kind ads are:

Advertising without the irritating ads( internet users)

Kind Ads will show you more relevant ads through channels like email marketing and push notifications so you can browse the web without being bombarded by irrelevant ads.

Display ads that help your website visitors(PUBLISHERS)

Now you can start showing users relevant ads through push notifications and emails that don't irritate users. Plus you'll get paid instantly.

Create ads that convert while saving money(ADVERTISERS)


Are you tired of rising ad costs? A large portion of your ad dollars is going to a middleman. You can now save money by cutting out the middleman.

Some other advantages are

Instant payment

No Extra fee

No popup Ads

No spam

How to earn from Kind ads :

The Kind Ads economy will run on KIND tokens. The advertising companies can pay with KIND for marketing services rendered, while users and publishers can earn them. The entire platform runs on KIND, meaning that advertisers must purchase the tokens in order to use the network. This will ensure a continuous injection of money into the system, as well as a way for earners to cash out.

kind token is based upon ethereum blockchain

if you are publisher go login Kind ads on and earn on the platform.

Technology Overview


The key technology being built to execute on the Kind Ads vision includes:

User Facing Technology


1.Chrome browser plugin
■ Anonymously track site visits and frequency
■ Track opt-in status for each publisher in network
■ View and spend platform rewards
■ Recommendations for how to get more rewards
■ Identity management solution
● Enable users to onboard to the platform, link their phone and pc profile,
earn tokens and opt-out if desired
○ Civic
○ Nugget
○ Kyc-chain
○ Identifiy

Publisher Facing Technology

○ Code snippet for site to track data
○ WordPress plugin to track data on wordpress sites
○ Management portal (chrome plugin) that enables publisher to:
■ Choose and block advertisers on the platform
■ Chose app partners to integrate with
■ View their metrics & earnings
■ Access their tokens
Advertiser Facing Technology

○ Ad management platform (chrome plugin)
○ View performance of current ads by channel
○ Upload & manage other ads
App Partner Facing Technology

○ Implementation guide
○ Code snippet to integrate with Kind Ads Ecosystem
○ Management portal to track payments, required updates, etc

Team behind the Kind ads platform:

Kind ads has experts having the vast experience and knowledge in the marketing industries which will make platform successful.

To learn more about Kind Ads, listen to Neil Patel

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