IOU
Various businesses and merchants are venturing in loyalty programs to increase number of patrons and improve customer relationship. However, current loyalty programs limit customers on how they should spend their accumulated points and what reward to ex/change. Because of the fact that earning loyalty points is not only a long process but is also pricey, this results to many loyalty programs failing on this marketing campaign.
A lot of consumers are after such loyalty programs because of the exciting perks and reward options available. However, one downside of such marketing technique is that most of the times available rewards does not suit our preferences forcing many consumers to exchange their rewards into something they could not make use of.
To have a platform where rewards are tradable among fellow consumers when needed and a decentralized loyalty program through the Blockchain, such ideals will help improve business profit and customer satisfaction at a much larger scale.
IOU is a great combination of e-commerce, a P2P e-commerce loyalty platform based on the Blockchain. IOU hopes to provide businesses more profit by providing a better loyalty program to their loyal patrons and improve customer relationship and satisfaction at a huge scale. As for consumers, the IOU platform makes rewards trading among fellow consumers possible. Such technique will help boost sales for businesses and improve usability and applicability of rewards for being more flexible and consumer-centered.
The e-commerce industry is one good business potential which is why even huge brands tend to promote their online presence as well aside from having an established physical brand and outlet. And most of them provide exciting offers to their loyal patrons. The team behind IOU took this as a great leap to help elevate the e-commerce industry and fight off one of the biggest challenge in handling such, which is acquiring a high level of customer satisfaction.
IOU hopes to fight off existing challenges in the e-commerce industry including customer loyalty and satisfaction, increase in long-term profit and the choice of profitable technology and partners.
Customer loyalty is probably the biggest hurdle in every online business endeavor and this is mainly because of the poor means of communication currently available. A better customer relationship will be built if a seller can provide more time through top technologies in dealing with their customer inquiries and concerns.
Long-term profit is another challenge in all types of businesses. The goal would be to minimize inventory stocks to compensate with the costs induced. And one good way to do this is to have one huge sale or recreate the value of such old stocks by turning them into loyalty rewards. Loyalty programs aim to support current customers and keeping their interests on brands at an average to high level. This means to say that loyalty programs should place highest importance on customers and this is what IOU is all about.
IOU is an example of the great technological breakthrough stated above. “It aims at empowering blockchain Merchants and Consumers with decentralized and secure Peer-to-Peer technology driving customer satisfaction and loyalty through Merchant’s trade-able IOUs”.
IOU envisions to provide customers a loyalty program that is flexible and can be tailored to suit every customers’ preferences and interests. This way, the true value of loyalty programs, which is to improve customer satisfaction, will be leveraged securely and transparently with the use of Blockchain technologies. The IOU platform is powered through P2P technology that will allow users to trade their IOUs among other consumers. The use of such technology eliminates the use of intermediary entities which helps greatly in the reduction of cost for the platform’s services. In the case where a customer bought a deal from a merchant for some kayaking experience in Hawaii but ended up going to Dubai’s sand dunes might as well exchange his kayaking deal to another customer who is about to go to Hawaii. This flexibility being offered within the platform guarantees an increase in customer satisfaction because customers get to have the highest degree of authority as to how they can make use of their owned deals or IOUs.
ROAD MAP:
March 2017 Market Analysis
May 2017 Economic evaluation of economic feasibility
June 2017
July 2017 Development environment setup Start implementation of existing system modules in a block environment
August 2017 Begin development of the P2P-exchange debt system
September 2017 Phase I: module testing and quality control
October 2017 Completion of the development of the P2P-exchange debt system
November 2017 Start of development of mobile applications Start of Phase II: Development of a loyalty project
August 2018 Completing Phase II: Developing a Loyalty Project Starting Phase III: Developing a Pre-ICO / Whiteling Loyalty Project
September 2018. Home ICO / Whiteleaf
December 2018 Completion of ICO / Whitelegging Completion of Stage III: Development of a Loyalty Project Initiation of Exchange Listing Procedures
January 2019 IOU loyalty testing, quality control
February-March 2019 Launch of closed beta version.
April 2019 Launch IOU beta test Launch marketing campaign for expansion in Europe, Africa and the Middle East
June 2019 Launch of the IOU v. Beta. 2.0
August 2019. Completion of a marketing campaign for expansion in Europe, Africa and the Middle East
September-December 2019 Marketing Campaign for Expansion in the Asia-Pacific Region
January-May 2020 Marketing Campaign for Expansion in North America / Spain and Portugal / Latin America
TEAM
VLADIMIR SHEVCHENKO
Director of the company
VITALY GARSHTYA
Chief seer officer
VLADISLAV FRANZ
Chief Technology Officer / Systems Architect
MAX Kostin
Chief Information Officer
EDWARD W. MANDEL
Business development
SOL ALAN SAAD
Strategic Executive Advisor - International Investment Business and Business Development
VICTOR JACOBS
Executive Director of Business Development
ANDREAS IOANNO
Legal Counsel
MARIOS CHARALAMBIDES
Corporate structuring and accounting
ANDREW NECHESOV
Blockchain developer, scientist
VYACHESLAV MIRGORODSKIY
Full stack developer
EVAN BERGER
Strategy of international legal and venture financing
GERMAN TANOV
Marketing strategist
NICK VERO
Sales and Marketing Manager
MAXIM GARBUZOV
Community Manager. Social media marketing.
ROMAN MIROSHNICHENKO
Digital Marketing Strategist Project Manager.
DR. BING DENG, PHD
Blockchain Strategy / Cryptoinvestor / APAC Marketing
DR. PAUL BONDAREV, PHD
Strategic Advisor - Development of AI
PUI CHI WONG
Strategic Advisor - Investment Banking, APAC Business Development
Lyudmila Erukhova
Strategic Advisor - Fintech Analyst
MARLOW ROSADO
Strategic Advisor - Music and Entertainment Partnership
JOHN ZANOTI
Strategic Advisor - Business Development
MICHELLE L. STEINGARD
Strategic Advisor - Affiliate Marketing
CONSTANTINOS KASTAN
Strategic Advisor - EMEA Marketing
ARTHURAS SVIRSKIS
Strategic Advisor - Marketing
KIRILL OVS
Strategic Advisor - Business Development
TIM CHEN
Strategic Advisor - APAC Marketing
BEL R. LI
Strategic Advisor - PR APAC
KAREN HU
Strategic Advisor - APAC Partnership
MICHAEL MA
Strategic Advisor - APAC Corporate Sales
CHI LE
Strategic Advisor - PR and Marketing, Southeast Asia
THANG BUI
Strategic Advisor - Developer Blockchain, South Asia
Web: https://iou.io/
White paper: https://iou.io/assets/pdf/whitepaper.pdf
Ann Tread: https://bitcointalk.org/index.php?topic=4845370
Bounty Tread: https://bitcointalk.org/index.php?topic=5001075.0
Telegram: http://t.me/IOUCommunity
Facebook: https://www.facebook.com/iouico/
Twitter: https://twitter.com/iouico
Medium: https://medium.com/@realIOU
KOVALENKOV
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