Apart from being first what does Bitcoin have to succeed in this ultra competitive world. It's archaic, and the fact that it's the leading light shows you how young this tech is.
Regarding the price, it came in at 56c in June. Probably the worst time to launch something (how can we forget Jun/Jul) and its price plummeted to 14c. It rallied to over $1 with good news in August and has fallen with the rest in Sep/Oct. It's very young, but once its launched properly, it could be the coin to overtake Bitcoin. It has the potential for anything.