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RE: Dear Steemit, Discovering Your Site Provides Hope—It's Time to Listen to the Blockchain Generation and End the Fading Business Model of Facebook
I do think that the nature of reading and writing has changed, to some degree. For example, shorter well written posts or posts that are broken into clearly defined chunks may do better than lengthy essays.
I agree, it can be hard to keep people's attention for longer pieces online. It helps if an article has subheadings and picture captions--so the reader can scan and read jut the parts of interest.