ARROUND - Plunge into the world of AR

in #ico6 years ago (edited)

Augmented reality or AR technology has long been a technology familiar to our smartphones. Large advertising agencies, companies that promote brands, film companies, amusement parks, game makers use the full potential of new technology and learn all the possibilities.

But for the widespread use of AR is still far away. And the main problem now is the production of advertising and entertainment content that is rather expensive. Because such orders are currently almost exclusive and specialists in this field are not so many. But what if we put everything in the blockade that we love so much?

ARROUD invites us to take advantage of decentralized ecosystem services, which not only reduce the broad implementation costs of AR technology, but also allow you to expand the potential of possible services and user interactions, creating an independent economy in itself.
And, you know, this doesn't sound like an appeal to make the future today, like some companies aren't ashamed of sadness. There seems to be a tool for you, we understand how to do it - just take it and use it! Let's see and we are more detailed.

Problem

For advertisers, traditional communication channel inefficiencies are a big problem now. All ad aggregations have been beaten today so they practically do not find answers from users and do not cause anything but ignorance or even internal protest. The advertising market requires new moves that AR can bring.

On the other hand, for users today there is a problem with no interesting content that can interact with them in an interesting way. Does not involve an entertainment program.

For developers and manufacturers of augmented reality devices, there are also big problems. On the one hand, this is a lack of demand for AR content, on the other hand, it is a lack of one platform that can combine content for all existing devices. The market is divided by the capabilities of several integrally needed platforms and ecosystems, which can unite users from each platform

The solution

ARROUND provides solutions to immediate problems for all market participants.

ARROUND advertisers can provide complex solutions for product promotion with the help of new and exciting augmented reality technology. Maybe, in reality, there is not enough room for external advertising, but in virtual reality it is full. And the unique way to interact with AR users will allow targeting advertisers in detail, taking into account their demographic and social status.

Users will get great opportunities to get new emotions and impressions. Imagine you walk along the road, which before that goes every day, but on your smartphone screen, it looks different every time. Isn't this interesting? And if we add dinosaurs? ARROUND will also include a dating service that will allow close users to interact, but with AR.

ARROUND is truly a single platform, combining all existing AR technology! Smartphones, tablets, AR glasses: one of these devices can be used to enter. Advertisers and developers can easily find each other and enter into private, secure and transparent transactions (of course, through smart contracts and blocking).

ARROUND will create its own constructor in the form of a simple tool (like WordPress), which any user can master. And then the business will be limited only by your imagination, and perhaps by the desire of advertisers to finance your object with the help of ad conversion

ARROUND advantages

The creators of ARROUND are well aware that they will go to a competitive market. Knowing the strengths and weaknesses of each of them, they provide a comparison table in their WhitePaper that perfectly demonstrates their competitive advantage.
In short, the main advantage of ARROUND is the existing partnership with real business, various services provided, and an open monetization system for each token holder

Business model

ARROUND in the calculation of profitability and its attractiveness is based on offers from the existing advertising market. For example, renting advertising space in Paris with an average coverage of 50 thousand impressions per month will cost 10 thousand dollars for rent in the same month.

At ARROUND, a month-long ad slot with the same 50,000 impressions will cost ... 300 dollars! Well, let's think about the narrow focus of ad position, greater involvement ... The choice for me is clear.

Each ARROUND Application user will receive a wallet on the unit: this will allow to decentralize calculations in the AR-ecosystem and ultimately create an independent economy of AR-content and services among users

Despite the fact that all calculations on the platform will be held in the ARR token project, which we will discuss in detail the price of advertising space will be attached to real currencies that must be repaired, and without auctions, because of some competitors.

Now a little more detail about who and how to produce in the framework of the platform:

  • ARROUND will earn on the sale of advertising space;

  • Users of the system will receive rewards, discounts, bonuses from advertisers;

  • Advertisers will receive an influx of new users;

  • Service providers will receive intermediate earnings for the creation and promotion of advertising companies;

  • Holders of content and computing capacity, which can provide the server part of the platform, will be able to compensate from the project's reserve fund, as well as the percentage of all transactions within the system.

ARR token

As it was said before, the ARROUND platform token will be ARR. This is where all transactions within the system will be performed, which means that all possible awards, bonuses, rewards, payments for digital goods and services - for all this will be met by ARR.

ERC 20 standard in the Ethereum network, as always, assumed the image of a reliable and fully satisfied technical partner.

Here it should be mentioned that ARROUND divides its block into two parts. 1 of them is an external and transparent system of ARR tokens holders, and internal one is a private block system aimed at preserving the copyright of platform participants (designers, artists, animators, etc.). This hybrid system will fully satisfy all system participants and with legal point of view.

In total, 3 billion ARR tokens will be released, a little of which will be realized within the ICO project, and it will be discussed further.

ICO project

ICO ARROUND will be held according to the usual scheme for us in 2 stages and with a plan to sell 1.695 billion tokens. The first stage or Pre-Sale, within which more than 1 million US dollars was attracted and more than 30 million tokens with a 50% bonus were sold, has now been successfully completed.

2nd stage or Token Sale, is at the moment. In this case, this stage is divided into 4 phases with different bonuses, which tend to decrease. Now there is a second phase and I advise you to hurry if you want to get to it. Price 1 ARR on Token Sale is 0.035 dollars.

Soft Cap is announced within 5 million dollars. Hard Cap team has a dynamic and this we will see from the distribution of funds collected within ICO

Distribution of tokens and tools

Roadmap

2016

  • Formation of the platform idea with communications based on AR technologies;
  • Consultations with real business and working out a working concept;
  • Harmonization of the concept to the needs of consumers

2017

  • Development of technical part ARROUND;
  • The conclusion of partnership agreements with AVE - a large network of pharmacies;
  • Development of MVP

2018

  • Creation of the current application and release of the platform on iOS and Android;
  • Trial advertising aggregations with real partners "36.6" and "Atrium";
  • Public release platform (alpha), attract users and content creators

2019

  • ARROUND is compatible with AR points from ODG and Microsoft Hololens;
  • Agreements with advertising companies;
  • Advertising programs for large pharmacy chains in Europe;
  • Own tools for easy creation of content within the platform;

2020

  • Open SDK for independent developers;
  • The pilot project in the United States of America;
  • Entering new markets in Europe, Asia, North America.

ARROUND - this is a very promising project, created clearly not for collecting money. All the details of the project clearly characterize the desire of the creators to get a product on the output that will be able to set the fashion in the current market and for many years many will be equal to it as a standard. The existing partnership agreements already show the seriousness of the attitude to the matter. I will closely monitor its implementation.

if you want to know the information about this project in detail there is reference
website :https://arround.io/
ANN Thread: https://bitcointalk.org/index.php?topic=3014006.0
Whitepaper: https://arround.io/content/file/arround-whitepaper-en.pdf
Telegram: https://t.me/ ArroundSupport
Twitter: https://twitter.com/ArroundPlatform
Facebook: https://www.facebook.com/Arround-2052833448334195/
Linkedin: https://www.linkedin.com/company/arround/
Medium: https://medium.com/@arroundsmm
Instagram: https: //www.instagram.com/arround_official
VKonten : https://vk.com/public169318445

BTT Username: Rumayanhi
Bitcointlak link : https://bitcointalk.org/index.php?action=profile;u=1826382
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very good article...
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