INS - ICO - THE GROCERY INDUSTRY, REINVENTED
The Platform
The INS platform is a decentralized marketplace that allows manufacturers to join, publish their products for sale, carry out promotion and loyalty campaigns, and get feedback from consumers. It enables consumers to order those products and facilitates the order fulfillment process.
INS roles include:
● INS token creation and the token launch to fund development and expansion
● Establishment of a decentralized, fair and secure model for order execution
● Development of smart contracts to run the order payment and fulfillment process
● Release of the customer website and app, fulfillment app for fulfillment center workers and couriers, and web interfaces for manufacturers and fulfillment center operators
● Creation of an effective incentive model for all parties to join the INS ecosystem
● Development of an active marketing campaigns to ignite initial traction
● Elaboration of the ecosystem’s regulatory aspects
**MANUFACTURERS **
Manufacturers are companies or individuals in the business of fresh produce, groceries and consumable household items. They range from local farmers to large multinationals, such as Procter & Gamble, Unilever, Coca-Cola, etc.
Manufacturer roles include:
● Publish products
● Deliver products ordered by consumers to fulfillment centers
● Promote the INS ecosystem by bringing traffic via promotions of derived apps
CONSUMERS
Consumers are individuals or companies that want to buy online high-quality groceries at cheaper prices. Orders can be placed via the INS website, INS app or custom apps derived by manufacturers from the app reference implementation.
Consumer roles include:
● Search products listed by manufacturers, make orders and pay for them 17
● Participate in feedback requests
● Receive promotion, loyalty, referral and feedback rewards
**FULFILLMENT CENTER OPERATORS **
Fulfillment center operators are owners or lessees of existing warehousing facilities and/or delivery fleet. They provide the space where workers take products delivered by manufacturers and assemble orders. INS will engage independent fulfillment center operators to join the ecosystem to ignite fast geographical expansion.
**FULFILLMENT CENTER WORKERS **
Fulfillment center workers, employed by a fulfillment center operator or acting as independent contractors, will follow instructions received via the INS fulfillment app to:
● Collect products delivered by manufacturers to fulfillment centers
● Assemble products into orders
● Pass assembled orders to couriers INS will seek to attract independent workers to join the ecosystem.
COURIERS
Couriers, employed by a courier company or acting as independent contractors, will follow instructions received via the INS fulfillment app to:
● Pick up orders from fulfillment centers
● Deliver orders to consumers
INS will seek to attract independent couriers and courier companies to join the ecosystem.
BLOCKCHAIN & SMART CONTRACTS
Blockchain is a shared-database technology, mostly popular for underpinning bitcoin digital currency. It works with linked databases that update digital ledgers unceasingly. Smart contracts are self-executing contracts with the terms of the agreement between buyer and seller being directly written into lines of code.
The code and the agreements contained therein exist across a distributed, decentralized blockchain network. Smart contracts permit trusted transactions and agreements to be carried out among disparate, anonymous parties without the need for a central authority, legal system, or external enforcement mechanism. They render transactions traceable, transparent, and irreversible. The INS platform is designed as a very high-load system. The market potential for the INS ecosystem consists of billions of users, each of them making dozens of orders per year.
The main focus is on performance, in which we seek smart contracts support, predictability, stability, and ease of use. We plan to use the most proven and scalable open source technologies and constantly monitor alternative technical implementations. As the existing blockchain platforms such as Ethereum have inherent limitation in transaction bandwidth (currently limiting to a dozen tx/sec), and prospective platforms and frameworks are only in the development stage, we also consider designing and developing our own INS blockchain platform in the future, where nodes are selected from a semi-trusted set of supporters. Given the trust in the nodes, we will implement one of much faster consensus algorithms from the BFT family (HoneyBadgerBFT/Zyzzyva/others), enabling up to thousands transactions per second. A smart contract virtual machine will run on top of the consensus algorithm. The state of the INS blockchain will be regularly anchored to the most popular smart contract ledgers (at least ETH) so that proofs of state and proofs of transaction (within INS) can be verified by Ethereum smart contracts (like it is currently done in BTCRelay or will be done in the future in Plasma). Common optimization techniques such as state sharding and payment channels will be also implemented.
Website: https://ins.world/
Telegram:https://t.me/ins_ecosystem
Twitter:https://twitter.com/ins_ecosystem
MyBitcointalk account:https://bitcointalk.org/index.php?action=profile;u=1116298