Outdated and inconvenient interfaces.
Most users experience problems when working with any service to conduct an advertising campaign for the first time, most often because of a complex and outdated interface. This problem is especially acute for people older than 30–35 years, since not all of them are “advanced” computer users. Most often, these services are created for professionals with experience in this area, missing out on users who have a huge desire to manage the advertising campaign on their own. In addition, the selected service may not have the necessary functionality: the lack of integration modules, the complexity of analyzing the information received due to weak and non-transparent analytics. Because of this, setting up a small advertising campaign can take many days, and the settings can be made incorrectly, since the work of any service has its own peculiarities and nuances.
Most customers after a day of unproductive work stop at the thought that they alone will not be able to properly set up an advertising campaign. Then they hire professionals for some of the money from the budget, which could be spent on attracting new customers and increasing profits.
First, clients turn to a marketing agency, but only 10% of them start cooperation with the agency. This is primarily due to the high cost of their services, not every business owner can afford it. Unfortunately, now it is not always possible to be confident in the professionalism of the agency’s specialists and trust positive reviews on the Internet, any reviews can now be purchased.
The rest of the customers turn to freelancers. This is because many people consider freelance exchanges to be honest and transparent, however it is far not this way. To get into the top 10 best specialists on the stock exchange freelance, you must invest money. The more you invest, the higher you will be displayed in the list, so not always “tops” turn out to be professionals. Some of them pump the account, receive an order for a huge amount and resell it to another performer, sometimes receiving up to 70% of the margin.
That is why we are creating an up-to-date LeadRex platform of Lead Generation. Everything in our platform will be thoroughly worked out, so that any user can set up an advertising campaign, spend at least a minimum of his time and money. We will not have an outdated and inconvenient interface, which only an advanced specialist in this field can understand. We will also have a section with video lessons on working with the LeadRex platform, viewing which any user can use the platform to the maximum and reduce the advertising budget and increase profits.
