EIPLATFORM - The Future of E-Sports Marketing

As the success and growth of blockchain-based cryptocurrency have proven, the future will witness a decentralized, efficient, and comprehensive global ecosystem. At this juncture, I would like to present Esports Interactive Platform (EIP), which enable direct interaction between brands and people in the Esports sector.

The EI Platform is a decentralized marketing system that allows participating brands and companies to understand, develop, forecast, monetize content, conduct advertising campaigns, implement loyalty programs and receive feedback from the audience. Audiences will gain access to budgets of brands and will be able to participate in the development of the esports infrastructure as well.

EIPlatform is a large-scale platform based on the blockchain system, which enables direct connect of sponsors, partners, players, esports fans with significant benefits and convenience for all parties.

EIPlatform developed a platform to enable direct interaction between brands and people in the Esports sector. Reach the next generation of audiences through data-driven mass personalization. Encouraging loyal game viewers who produce Gamefuel cryptography using the Limited Evidence Principles (Limited Evidence). Such use The approach allows to limit access to infrastructure rather than market participants. EIPlatform and sponsors are released based on EIP which makes it possible to communicate directly with audiences of gamers, developers and advertisers implemented.

PROBLEMS OF ESPORTS MARKETING INDUSTRY

• Companies do not fully comprehend the esports audience and market.

• Low efficiency of investments in the esports market.

• Small teams, beginning streamers, local tournaments do not have the access to the budgets of large companies.

• The bulk of the brands’ marketing budgets is taken by various intermediaries and agencies.

• A wide part of the audience does not participate directly in the development of esports.

EIP's goal is to capitalize on this opportunity and give something back to the actors and fans of the scene. The platform provides fully automated interaction between market participants, excluding intermediary agencies with unreasonably high commissions from the chain. Moreover, our smart contract technology makes it possible to avoid fraud and establish a clear framework for market interaction, without the need to enter into numerous legal agreements. The nature of blockchain makes it possible to decentralize and make the whole process more transparent in contrast to the current available outdated means.

GOAL

Our goal is to develop a leading decentralized marketing platform for a wide audience, whilst maintaining an active ecosystem for the audience of the Esports market, who want to directly take part in the development of Esports infrastructure, also allowing brands and companies which want to deliver information on their products and services directly to the audience by avoiding the existing inefficient channels and who want to improve the efficiency and profitability of sponsorship expenses.

WHY CHOOSE EIP?

• Excludes intermediaries between the audience and the Brands

• Provides smart contracts for convenience in conducting the operations

• Allow using the EMP token for rewards in loyalty programs and to pay for various contracts

• Optimizes sponsorship expenses by increasing efficiency and increasing profitability for each partner

• Artificial intelligence system identifies and classifies the personal behavior of participants in the eSports market, analyzes the complex interaction of these behaviors, and on the basis of requirements and tasks issues a solution for each concerned partner

EIP ECOSYSTEM

EIP is the first decentralized online-platform. It is fitted out with the machine intelligence for identification and optimization of the ability to monetize the audience whilst rewarding the said audience for participation.

Partnership is a key word for EIP. Streamers and gamers will get the opportunity to promote themselves, earn money on advertisements and interact with brands without intermediaries. All the involved parties will have to do is register on the platform and immediately start reaping the rewards in the form of tokens.

EIP allows players to make purchases using said tokens, including ingame items, tickets to esports tournaments, team merchandise and promotional products from the investor brands. The EIP ecosystem will facilitate the attraction of a wider audience, communication with fans, and the distribution of prizes.

The growth of the value of the tokens will be ensured through the increasing value of the EIP company. With more participants, more investments and more projects completed using the platform, the data accumulated becomes more valuable. Through repetition, the algorithms responsible for calculating the most profitable marketing campaigns become more efficient and thus more attractive. This raises the value of the service provided within EIP and directly the value of the tokens.

EIP Ecosystem will be deployed in the largest cities in the World with all the required infrastructure for successful operation.

Participants of the Ecosystem

ADVANTAGES OF EIP

For Brands and companies

• Getting unique content and audience interested in getting access to exclusive offers;

• Unprecedented vision and understanding of the target audience;

• Optimization of the cost of sponsorship;

• Provision of products and services directly to the consumer;

• Access to advanced data analysis to assess the effectiveness of their investments and identify new opportunities;

• Eliminate the need for expensive marketing;

• Create your own marketing programs to stimulate the audience directly, which work on the basis of smart contracts and use EMI tokens as rewards (thanks to smart contracts such programs are personalized and cheaper).

For Audience

• Access to budgets of brands and companies;

• Receive exclusive goods and services from the financed companies (exclusive tickets to the tournaments from the tournament venues, merchandise from teams and more across media platforms);

• Obtaining additional preferential conditions from sponsors and partners for the purchase of their goods and services;

• Receive rewards for certain actions on the platform.

TOKEN SALE AND ICO

The EMI token is planned to be the only means of exchange for handling all types of rewards and one of the means of payment within the EIP ecosystem

EMI Token Sale Information

• Starting date: MAY 14, 2018

• Payment methods: BTC, ETH, LTC, DASH, USD (bank transfer from 2,000 USD)

• Minimal goal: 6,000,000 USD

• Maximum goal: 60,000,000 USD

• Tokens exchange rate: 1 EMI = 0.1 USD

The exact number of created tokens depends on the amount of funds deposited during the ICO process.

The EMI token cannot be created, issued or mined after the end of the ICO.

Tokens will be transferable after the end of the ICO.

After reaching the maximum goal, the ICO will be terminated immediately.

Tokens of the Reserve Fund will be used to encourage new customers who have joined the ecosystem therefore increasing the use and adoption of the EIP ecosystem by a wide audience.

Minimum Transaction Amounts

• Minimum Transaction amount in ETH: 100 USD

• Minimum Transaction amount in BTC: 100 USD

• Minimum Transaction amount in LTC/XRP/Dash: 100 USD

• Minimum Transaction amount in Wire: 100 USD

• Minimum Transaction amount in CC: 100 USD

Additional Bonus

• 50,000 USD and above transactions Additional bonus 15%

• 10,000 TO 50,000 USD: Additional bonus 10%

• 3 000 TO 10,000 USD: Additional bonus 7%

• 1 000 TO 3 000 USD: Additional bonus 5%

• 500 TO 1000 USD: Additional bonus 2%

Token Distribution

Use of Proceeds

ROAD MAP

TEAM

Founders

Core Team

For more information, please visit:

Website: https://eiplatform.io/

Whitepaper: https://eiplatform.io/doc/WhitePaper-Eng.pdf

Telegram: https://t.me/EIP_ecosystem

ANN thread: https://bitcointalk.org/index.php?topic=3331909.0

Medium: https://medium.com/eiplatform

Twitter: https://twitter.com/EIP_ECOSYSTEM

Facebook: https://www.facebook.com/eiplatform/

Reddit: https://www.reddit.com/user/EIPlatform/

Github: https://github.com/EIPlatform/EMI-Token

Author: JigaMola

Bitcointalk profile: https://bitcointalk.org/index.php?action=profile;u=1847143