AN OVERVIEW OF MOZO
It is not everyone that is fascinated with online stores you know, some people just enjoy walking in to stores and picking up different items by themselves, they just love that feeling of having to see what they are buying physically especially with the high rates of online scams going on these days, many people feel that physical stores are actually a better option. But for your customers to keep patronizing your store, you need to be able to give them some kind of incentive, something that tells them that you care and appreciate the fact that they shop with you. That is why many stores use loyalty and reward programs to encourage customers to keep patronizing them.
However, despite the fact that it favors some customers, it doesn’t favor the other customers. There are some challenges facing the loyalty and rewards system programs that retail stores use to motivate their customers such as Inability to redeem reward points due to different policies and conditions, Customers have no idea how to keep track of their reward points and do not even know when it has expired, most customers have no idea how much their reward points are worth, Reward points mostly cannot be traded or transferred from one person to another.