iShook - Content Discoverability Made Possible

in #ico7 years ago (edited)

• The Vision

The exponential frequency at which newly generated content is on the internet is astounding and serves as a reminder of how intricate and delicate the relationship between content developers and their audience is. Every second, millions of pieces of content are both created and consumed across various networks with limited amounts of interoperability. There’s both a lack of an epicenter and connectivity among platforms and audiences. As time goes on and as more individuals adopt emerging technologies, the ecosystem is expected to continue to expand and experience a form of scattering. Publishing content online grants content creators access to a broad and distributed international audience. The problem is, how can the success of a content creator be accurately measured against the masterful content they create while buried amongst the clamor? Blockchain technology has become a popular commodity in the attention economy due to its ability to remove a growing inequality between hosting services and content providers. Curators and artists are left fending for themselves while larger corporations bury them under the noise and benefit from their backbreaking. As a videographer or a writer pours their soul into their masterpiece, the vessels in which their content is delivered are plagued with gatekeepers that wish to strip them of what they’re rightfully owed.

At iShook, the goal is to connect content creators and audiences while leveraging the blockchain technology and of course to ensure rich content is delivered to end users. What began as a vision and successful platform that enables publishers and booksellers to distribute their works to millions of users are seeking to break those limits and move to all forms of content.

iShook will be a refuge for all inspired content creators seeking a platform, a community - a home. This is the revitalized content economy - this is iShook.

• Ecosystem Problems

On the authorial end, authors are considerably spread thin between writing, distribution networks, and social networks for their promotions. Self-publishing and the establishing of “hybrid-authors” have become commonplace in this new form of content economy. Part of promoting one’s work involves targeted metrics which might be difficult to measure when accurately gauging an audience. Social media networks not only contain non-readers but advertising solutions that may be costly, even though they’re not targeting the right individuals.

Monetization is also a significant pitfall for content creators, as they grapple with multiple platform inputs for royalties, and outputs for advertisements and promotions. As the negative environment of traditional publishing slowly shifted towards electronic publishing, content creators still struggle finding reasonable, easy-to-manage monetary outputs to keep doing what they love.

On the user end, readers are plagued with a multitude of management channels that exist to handle the exponentially growing amount of content and information that exists. Individuals are buried beneath the tumult, and both content creators and consumers can’t seem to find the right ecosystem to manage all of their needs.

• The iShook Solution

iShook is seeking to enhance its singular network to facilitate and host digital content and increase content creators visibility. Rather than have content creators lost under a multitude of distribution networks and social media channels, iShook will provide a singular social network gateway between authors and their audiences.

For example, an author on iShook can self-publish for a minimal fixed yearly fee rather than a fee for each work, and the author can then monetize their work, and then reach a dedicated audience directly on iShook platform. A reader can then consume content directly from authors, and share their thoughts and insights straight through a social networking platform containing like-minded individuals.

· iShook is for the social reader who searches for better access channels to their desired content.

· iShook is for the note takers who wish to share and access their notes directly from content creators and other readers.

· iShook is for the content creators looking for a single network channel in which they can publish, monetize, and market their content.

iShook’s future goals include a content ecosystem in which any medium of creativity can generate a profit. iShook plans on being a platform not just for facilitating publishers and readers, but also artists, musicians, actors, and any content developer seeking a better way to expose and monetize their material globally.

• Existing Technologies

1 – www.ishook.com: The primary social networking platform

2 – www.ishookdaily.com: News, blogging, and articles

3 – www.ishookstore.com: E-commerce store

iShook differentiates itself from existing startups, by utilizing blockchain technology on its already existing platform. Thousands of books already exist within the iShook ecosystem, and an immense number of users are already leveraging our existing platform. The social reading experience has already been initiated and is well underway on iShook. Content creators and consumers have both, publishing options and markup abilities at hand only to enhance their experience. The iShook ecosystem doesn’t just include our web application, but a developed mobile app, a news aggregator, and an eCommerce store.

• iShook Tokens: A New Digital Economy

Cryptocurrency has been a unique and growing way to not only grow brand awareness, but a way to place power back in the hands of individuals who interact with systems by offering a specific form of valuable utility. iShook plans on harnessing blockchain technology to not only be on the cutting edge of recent innovations and breakthroughs but to incentivize our user base and decentralize a multitude of features already established on the platform. To introduce new and unique monetization models on iShook, we will be leveraging the Ethereum blockchain to create iShook Tokens.

iShook Tokens will first be introduced to our web platform in the form of microtransactions and peer-to-peer payments for content and network exposure. The tokens will then recirculate through various incentive models deployed by iShook, creating an ecosystem in which users and content creators can transact. iShook will build value for iShook Tokens through the multiple ways in which users can utilize them throughout a multitude of platform functions.

• CROWDSALE HAS BEGUN! (Crowdsale ends May 22 2018 12 PM noon EST)

•  iShook Bounty Campaign! 

Currently iShook has a bounty campaign in which 3.600.000 tokens (3600 ETH) will be distributed to the participants in the various marketing activities.

For more information on how to participate and earn at:

Join the iShook Bounty Campaign on Bountyhive! bountyhive.io/join/iShook


Web: ishook.io

Whitepaper: white_paper_regular

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Great article easy to read and I have learned more about ICO and for sure Ishook....
Regards keep the good work

I`m very happy that you found it helpful (since this is my first post). There is plenty more information on their website or whitepaper.
Once again thank you for the support and kindness.

Congratulations @cryptogirls85, you have decided to take the next big step with your first post! The Steem Network Team wishes you a great time among this awesome community.


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