We used to dread going shopping as it involved getting all dressed up, drive long distances, spend a lot of time walking from isle to isle and waiting in a long queue for billing. All this changed in an instant with the advent of E-Commerce and online shopping sites.

Now there are online shopping sites for every single product category that you can think of. Be it from food items to grocery supplies for your house, there is an online site offering their services to you. They also introduced the concept of home delivery. So this made shopping just an another online activity that you could do right from the convenience of you couch or be it wherever you are.

This introduced a whole new world of opportunities not only for us as a consumer, but for the product manufacturers and companies powering the platform.

Now, they could focus more on providing offers better suited to us and based on our locality and also they could show advertisements based on our purchasing and browsing habits. This proved to be invaluable in turning the profits and brought about a new method of target marketing. This was unthinkable of before with the traditional stores.

All these factors made the e-commerce industry grow to such new heights that it basically led to drastic decline of brick and mortar stores all over the world. It led to people prefer the online stores rather than going to their local supermarket for basically anything as they had and they had it a very less price along with the fact that they get delivered right to your doorstep.

But the current market is very centralised with the power to decide upon things staying in the hands of few top players in the industry. Also, it brings about the fact that the security is of a major concern with data leaks happening right as I type this document. This is not because that the current security standards are not strong, but to the the fact that they are not being maintained by all and also the fact that there is a fundamental flaw in the method as opposed to something offered by Blockchain technology.

Elysian Platform

What they propose is to introduce the blockchain and all the advantages that it offers being decentralised to the e-commerce platform. They plan to become a platform for current or potential online shops and e-commerce websites to create their own sites without the current flaws affecting their sites as well. They plan to do this by making all of the customer data and details decentralised, providing a safe and secure way to conduct business. This also indirectly decreases the chance of e-commerce scam sites that plague the current industry.

This also drastically increases the customer trust and helps build good relations with the back-end operations, which was basically non-existent before.

They also plan to implement VR into this drab space, letting people get even more immersive experience than what was offered before.

ICO & Team

They plan to conduct their Pre-TGE on 3rd June with bonuses. Their Private sale is currently live, requiring you to be Whitelisted and also KYC for participation in any of the sales event. They plan to power their platform via an Ethereum based ERC20 Token.

They have a really strong team consisting of experts in the e-commerce industry, experienced investors, entrepreneurs, Blockchain Devs, UI/UX Designers, support staff who've had previous experience in their respective fields.

This team is backed by an even stronger group of advisors, investors and partners of all major sectors that this project is targeting.

Conclusion

This a really great project, with a useful idea and realistic vision, providing solutions to problems that are currently being faced by the online industry and tries not to go overboard with it unlike other blockchain projects out there that try to bring about a total new method or revolution. They have focused on solving a inherent flaw that blockchain offers the perfect solution to and taken steps in the right direction.

Website - https://elycoin.io/

Whitepaper - https://elycoin.io/whitepaper/english

Telegram - https://elycoin.io/whitepaper/english

ANN - https://bitcointalk.org/index.php?topic=3333050.0

Published by - Etheran

Profile - https://bitcointalk.org/index.php?action=profile;u=1108165