INS Ecosystem - Connecting Manufacturers Directly with Consumers through a Decentralized Platform

Trillions of dollars roll in grocery industry every year. It directly caters to consumers, which includes almost every person on the planet. Such a large market is dominated unfairly by retailers. Retail chains capture an insane percentage of the industry’s revenue. They influence manufacturers and consumers from a dominating position. There is no direct interaction between manufacturer and consumer. Businesses in the B2C industry are retailers and not manufacturers. Manufacturers cannot promote goods to consumers directly and they waste too much cash on ineffective promotions.
One platform which is going to transform the grocery space in near future is INS. INS is the blockchain powered consumer ecosystem for grocery goods. It connects manufacturers and consumers directly. It puts a full stop to retailer domination. It offers tons of custom smart contracts to carry operations forward. You can make use of the company’s INS tokens as a form of consumer loyalty program rewards.

The ecosystem consists of four primary participants.
Platform:
The decentralized INS platform allows free entry for manufacturers. They can list their items for sale, carry out promotions and get feedback from consumers. It allows consumers to place order and starts order fulfillment process. It provides a setup for decentralized, transparent and secure model. Order executions happen in a fair and easy manner. Smart contracts are used for order execution and fulfillment.

Consumers:
Consumers are the companies and individuals who want to purchase published products. They are in for high quality products and the cheaper price tags. In INS, they participate in customer feedbacks and surveys. They receive promotions on their favorite products. They earn referral, loyalty and feedback incentives. Consumers are the most affected victims in retailer dominated logistics. Here, they get to directly interact with manufacturers.

Manufacturers:
Manufacturers are the entities that produce grocery goods and consumable household items. From small scale farmer to large MNC companies, manufacturer can be anyone. They are responsible for three primary duties. Firstly, they publish products in the platform. Secondly they deliver the requested goods to fulfillment centers. Thirdly they promote INS by bringing in traffic through promoting their derived apps.

Fulfillment:
Fulfillment centers are responsible for delivering goods to the consumers. They rent or lease warehousing facilities to stock goods sent by manufacturers. They use workers on contract to assemble and deliver orders. Their couriers will pick up orders from the centers and deliver it to consumers. They aim to attract courier companies and independent couriers towards joining their ecosystem.

ICO Details:
INS ICO is one of the rarest blockchain based crowdsale to accept bank transfer also. You can purchase tokens by using crypto currency and fiat money. As far as blockchain payments go, they accept Bitcoin, LiteCoin, Dash and Ethereum. The token sale starts by 27th November 2017. The soft cap of the crowdsale is 30k ETH and the hard cap is 150k ETH. The token symbol is INS. You can buy 300 INS by contributing 1 ETH. This is an ERC20 token. 60% of the total tokens are generated exclusively for crowdsale. The total token supply is 150 million INS.

Conclusion and useful links:
INS Ecosystem is coming to provide massive benefits to both the end customers and the manufacturers by cutting the big comissions involved between the manufacturer to distributer to middleman to the retailer to the customer, INS will streamline this flow directly between the manufacturer to the end customer. This can revolutionize the grocery and online shopping trend as a whole. I have positive and high hopes with this project, I am sure this will take the new era online business to new heights.

Find all the important links related to the project below to stay updated:
Website: https://ins.world/
Whitepaper: https://ins.world/INS-ICO-Whitepaper.pdf
Facebook: https://www.facebook.com/ins.ecosystem
Twitter: https://twitter.com/ins_ecosystem
Telegram: https://t.me/ins_ecosystem
Kind Regards!