3 Things You Need To Follow When Targeting Facebook Audience

Hey Wonderful people. I am posting after a long time because i was suffering from fever. It was fever without corona :p Anyway let's jump to the today's topic. And in this post i am going to share information about facebook marketing. If you have product and service and want customers then keep reading till the end.

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Most of the marketer's first choice is facebook after google adwords to advertise their product or services because here they are getting more audience. No matter how well you make an ad, or how you provide the product, but unless you target the right place, you cannot get a good reach.So every point is important here You can't miss single thing. I personally followed and I had run my women's clothing business well. I was targeted south india for saree because there are most of the women wear saree. And for kurti plazo i have targeted mumbai, delhi, indore, ahmedabad and guwahati cities.

So first and most important thing is you need to do some research first. If you have women product and targeting all men and kids as well then it is not going to work anymore and you are wasting your money in the ad campaign. So never do this type of thing. Research, think and then apply.

Your Targeted Location

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So first thing is location and location is matter for everyone. For example if you want to sell your service or product in india then you have to pick top cities first. Because city area has a better product delivery and other facilities so customer get it easily. And most of the people prefer cash on delivery for purchasing something online. So that's why targeting city areas is mos important.

Let's take another example. I have seen many traditional language songs. And every Region has particular language in the world. So you can only target that specific location which language song you have made. So this is for song makers. Now hotel owner can only target their own city. So before placing the ad on facebook you must need to check the location.

Ad optimization

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Let's compare two advertisement one has a low quality and irrelevant image And other side second ad has high quality catchy and relevant image. Then Second one will get more clicks and engagement on the ad. Same thing is applicable on title and description. Adding catchy tile and description is also most important thing. So customer can engage with your content and attract on your product. So ad optimisation is another backbone of facebook marketing.

Saving Your Audience

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This is only applicable for those who are not changing their product and service frequently. And Those who are promoting product or service from one particular category. This way you can reuse your audience. I have seen many people that they are use and throw audience. And this way they are also paying money every time for every single ad campaign. But why not use old audience as well and get more sales ? of course this is working method for everyone.

Instead of running ad directly you need to create one facebook page. Don't forget to fully optimise your facebook page first. After that share the product or service and run the ad campaign on that post to get more likes, comment and reach. and the last step is invite all likers who have liked your post. So this way you are getting traffic on your product or service and getting likes on your page too that you can reuse for your another future product/service.

And second trick is Getting emails from the customers when they are contacting you on page messages to buy that product. You can send newsletter after that. Just think about it that when you get big email list of the audience who are interested in your particular product or service so you can also send updates of your another similar product or service in the future to those customers via email newsletter service.

So by these ways you can catch and save your audience permanently to use them again for your another product and services. So don't use your money every time for your new ad campaign and new audience but learn to reuse your audience. These two ways are comfortable but you can try other ways as well.

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