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RE: Test Marketing In Nigeria; The Good, The Bad And The Ugly.
Hi appreciated @josediccus.
It will always be a great benefit in our lives to test something before trying it seriously. For a company that is willing to invest large capital in the production, distribution and marketing of some mass consumption product, test marketing should be assumed literally as a prerequisite.
You beautifully highlighted the importance and benefits of test marketing.
Since you closely followed these cases of Luna Milk and I see that you have mastery of the subject, could you please describe a practical process of test matketing? That is, what does it consist of? Could you give us a concrete example of the implementation of test marketing?
I would greatly appreciate it.
Your friend, Juan.
Thanks a whole lot for your heartwarming comments I will definitely do that in my second version of this post. I have a practical knowledge and I'm willing to share by all means. I'm grateful to be part of project.hope it's amazing to be here.
In Project Hope we seek interaction and mutual support.
It is very motivating for a writer to receive valuable comments that complement his publication.
We are a big family and those who are more committed, the better they will feel to be here.
That's right, I try my best as well to help the community by contributing my little quota too and by all means project HOPE is the most engaging community on steem
Thank you very much, i really appreciated it.