but on a much much smaller scale as your labors here take much much longer to bear fruit.

yes, but I think that the monetary reward is a greater hit than gaming or FB

I think what I learned in college psychology class suggests that ironically intermittent reward behavior is much stronger and addictive then consistent reward behaviors.

I can believe this. I call it the lottery effect. =)

If I keep writing such long comments I may have to change my name.

@longpassages ?