Business Activity || DIGITAL MARKETING @daprado1999 [club75]

Digital marketing is any form of promotion or sensitization strategy carried out without physical interaction in the world of trade and commerce.

The digital marketing strategy is ability to convince and influence clients on benefits of products you own. Convincing them perfectly on the benefits of their involvement in your enterprise. It's important to note that in digital marketing there is little or no physical contact.

ADVANTAGES OF DIGITAL MARKETING

• LARGER AUDIENCE

Digital market through globalization and the advancing effect of the social media and other technological factor strategy in place makes it possible to reach a larger audience you access over a large population with great pace and in less time.

• NO RESTRICTIONS

There are no restrictions to digital marketing. You can reach different inter-state, intercontinental or global investors through the social media platforms and other avenues.

scenario;
^{Amazon kdp is a digital marketing scheme in which you publish books and articles to be posted on the online library where billions of users can purchase and buy at any point in time}

• TRADE SPEED

Digital marketing has advanced the world trade speed. You can reach various continents with a good internet access and mobile device. Digital marketing has improved trade speed.

scenario;
^{Back in the days it was through letters and delivered to post offices and merchants sailed for days and weeks before making trades. But today you can send group broadcast to various people and initiate trade.}
source

DISADVANTAGES OF DIGITAL MARKETING

• FRAUDULENT ESCAPADES

Most people market products that does not exist and perform fraudulent practices by lifting contents from trade stores and performing fraudulent practices using digital marketing.

scenario;

^{A fraudster posts a product on jumia claiming ownership of this assets and demands a client to pay shipping fee and also the price tag of the commodity. This is a fraudulent practice seen in digital marketing
source}

• EXPENSIVE PRICE TAG

Products sold through digital marketing are expensive most times difficult to access due to shipping fees and other ad ons. This could be a reasonable disadvantage to low income earners.

Business Details

Business name	Praiz Castle
Owner name	@daprado1999
Business address	Enugu, Nigeria