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RE: Before You Can Spread The Gospel You Must Create The Word: Steem Marketing and Branding Thoughts

in Steem Think Tank5 years ago

I hear you. I think it's hard(read expensive) to get a lot of people to pay attention to a product or service, but I think it's even harder to get them back once they've had a bad experience.

Unfortunately, I think that's where Steem is at right now. Overall, it's a bad experience, that's why we have trouble retaining users. I think you and everyone else whose stuck it out can attest to this.

Of course I'm someone very bullish about Steem, so this isn't meant to be a Steem sucks sort of sentiment. I think there are a lot of great improvements being made, it's getting there, but if it were up to me(it's not, lol) I wouldn't spend money on advertising yet, and to be clear, that's primarily what I'm talking about. Us spending resources to market right now. I think it would be a poor use of our very limited funds in the current state of things.

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It will have some element of risk. But not doing anything has a similar or even greater element of risk.

I am hoping @steemonboarding is really going to get motoring now they have SPS funding, and along with other project like the Steem Terminal, and SteemSavvy, they can hopefully begin to up the retention rate.

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