Local Business Promotion | Traditional "Karawang Gayo" Embroidery Craft Product Business, Typical of the Gayo Tribe

Hello Entrepreneurs friends, I hope you are always in good health and blessed.

The city of Takengon has a typical regional motif which was developed into a motif in the handicraft business of the people of the city of Takengon. If we visit the city of Takengon specifically to Pantan Terong, we will find small traders along the entrance road to tourist sites. They sell various traditional handicrafts such as backpacks, sling bags, tote bags and kupiah.

All of these crafts have the "Kerawang Gayo" motif which is embroidered with high artistic and philosophical values. They don't only sell bags with "Kerawang Gayo" embroidery motifs, but here are also available t-shirts with "Kerawang Gayo" motifs as well. All the goods sold here can be used as souvenirs for outside visitors as memories of the Gayo land.

The business developed from these handicrafts is very much liked by immigrants from outside the area who visit. Backpacks with embroidered motifs "Kerawang Gayo" are available in various sizes ranging from small backpacks to large backpacks. Likewise, there are tote bags that are made especially for men and there are special ones for women.

Not only that, they also provide other handicrafts with the same motif, namely wallets. Wallets are usually preferred by mothers because they feel it is safer to save money when going to the market. While the sling bag is usually preferred by teenagers because it looks stylish when using it, especially when it is added with "Kerawang Gayo" embroidery, which is the original handicraft of the gayo community.

Not only that, here are also available kupiah for men, both young and old, very suitable for use when worshiping for Muslims. T-shirts with the "Kerawang Gayo" motif are usually bought by male visitors because of the simple, elegant and luxurious style and motif. The price of each of these products ranges from Rp. 50,000 ( 17 STEEM). You can get typical souvenirs from Gayo land.

This business is very profitable for the gayo community, besides they can introduce the "Kerawang Gayo" motif to outsiders, they can also add financial income. Certainly an activity with many benefits. The extraordinary visitors they buy various types of goods that are sold as souvenirs to family or relatives, friends, co-workers and close people.

The price is also very affordable with the economic conditions in neighboring areas or visitors from outside the area. The items for sale are also very useful. The embroidery craft is very durable and not easily damaged, because it uses a special fabric base material for embroidery, not like other bags that use leather, which may peel off quickly if it is too out of the sun.

This embroidered bag is actually very resistant to the sun as well as the kupiah. If we visit abroad, "Kerawang Gayo" embroidery bags can be sold at a higher price than the original price in Gayo land, which only starts from IDR 50,000, we can get a bag with very good and elegant quality. Most of the businesses run by residents in the Pantan Terong tourist area sell embroidery crafts.

This proves that the product is indeed very in demand and sought after by outside visitors for souvenirs from Gayo land. If you visit the city of Takengon, at the Pantan Terong tourist location, you really have to buy their handicraft products because they are really good and of good quality. In addition, we can also help the economic cycle for local businesses in this area.

Thus my post about the promotion of local businesses in the city of Takengon. Hopefully this post can provide information and education for us. Thank you for reading and supporting my post.

Thanks to @steemcurator01

Regards,
@ponpase