3speak Series #35 - #Affiliate - People Close The Sale Themselves

in Threespeak11 days ago (edited)

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Hello 3speak and CTPtalk, this is Erik Gustafsson, @flaxz on Steem, 3speak and CTPtalk, and in this video I talk about #Affiliate marketing and how people really close the sale themselves.

So if we look on the ACA model which is Attention, Curiosity and Action, then it starts by getting people's attention and show them something where they stop what they do and pay attention.

Then we awaken their curiosity with the meat of the Lead Capture Page or the Salespage, your bullet points or your sales letter or maybe a video, and then we have a short call to action.

This call to action is there to give them a nudge to actually take the offer, either sign up to your list or to buy what you sell, but closing the sale is actually done by them not by you.

They take the decision to close the deal and sign up or buy something, and this is very important to remember when designing the other parts, it can't just be a call to action, we must also give them enough information to make an informed decision.

Just some thoughts for when you design your LCP's and Salespages, and for me too.

This is my own personal opinion, do your own research before investing, and seek legal counsel if uncertain.

Enjoy watching the video!

Credits For Music

Music Intro: YouCut

Music Theme: Turismo
URL: https://icons8.com/music/

Music Video: YouCut

Music: Silence theme
Musician: InShot

Stay Awesome!

Erik Gustafsson


Do your own research before investing.

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Guide: How To Create - Your Own Sales Funnel

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Graphics made in Canva

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Great video, Erik!
And you are right... The visitor is closing the deal, and not we... We are just giving enough details about the deal that they can close it!

Thanks Zoltan, yeah it's the ACA model at work, stay awesome.