He has now begrudgingly started to offer to share some of the SBD rewards with the authors whose work he features. But, much like a store that offers mail in rebates he is putting the burden on the authors to track him down and request a share of the proceeds. He is hoping that people don't actually do that.... and the language in his hidden gems post implies that it's somehow illegitimate for authors to request it... "If you feel you need some of the rewards, come find me"... it's a really weaselly way to go about it.

The subtext here is that you snooze, you lose. It's on you as the featured author to make the request in a timely manner.

It's JUST like those mail in rebates... terms and conditions may apply... shady.