What is Google Adsense and How Does It Work?
What is Google Adsense and How Does It Work?
Google Adsense is a cost-per-click (CPC) advertising program that allows publishers to put ads on their websites and this is done by inserting a small amount of HTML into their websites and have ads appear that are targeted and relevant to the content of the sites. Adsense is a program that allow bloggers and website owners to make money by displaying Google ads. It is possible you have seen the ads all over the place, including Google search results. Google gets the largest cut and you get a small percentage, nevertheless it is still many of the ways to make money using the internet. There are two ways to make money from Google Adsense:
Impressions: this is based on the number of page views of pages or posts with the ads
Clicks - this is based on how many people click on the ads (please don't ever click on the ads as Google will know and your account will be disabled).
When you apply for Google Adsense and it is approved, you will be given code to add to your blog or website. You can choose how your ads look, where they show up and the kinds of ads that you accept. When you get to a minimum threshold of $100, Google will either send you a paper check or make a direct deposit into your bank account (this is based on what method you choose at your sign-up stage).
Eligibility
If you use Blogger, you can use the Monetize tab to set up and manage an Adsense account. However, please note that you must have good quality content on your blogger account and must have opened the blogger account for more than 3 months before Google will give you the approval. In the olden days, Google gives immediate approval but nowadays it is not so as Google now realise that more people are applying for this program.
If you use self-hosted Wordpress, you will have to visit Adsense website and apply for an account. Once you apply for approval , Google will crawl your website to ensure you have good quality content in addition to verifying how regularly you post content into your site and ensure that your site has been existing for more than 3 months. Once you are approved for the program, you will receive a code that you can place wherever you like or you can use a plugin - WPQuads to help with the placement.
If you use free Wordpress, you cannot use Adsense but you can use WordAds if you have your own custom domain and this is the reason why self-hosted Wordpress is better.
How Much Can I Make?
Google Adsense is not a get rich quick scheme, however, if you are prepared to invest in training of those who have learned the tricks of using it to make passive income. It is possible to earn a full-time income from Adsense alone but it might take a long time to get there. However, as I said you can skip jumping the rope by learning from the experts and will thus recommend this training if you are keen on making it within a short period of time using Google Adsense - (https://bit.ly/2Eq2Aru).
Some ads are worth more money per click than others and this is also affected by the amount of traffic you get, the keywords people are searching for, the percentage of visitors who click on a particular ad, and much more. There are a lot of factors that determine how much you will make but a rule of thumb is that newer blogs won't make as much money.
How To Make More from Adsense
The best bet is to increase your search traffic. It is obvious that when people are trying to solve a problem, they normally turn to search engines like Google, Yahoo, Bing to get answers to their problems. If you have a post on such a problem, you must have the relevant keywords that people will type into the search engines to help in finding your blog or site. You might have to use the help of an SEO expert that will assist in making your post SEO searched.
Another way is to buy Adsense training program from experts who have already find a short-cut to making good money from Adsense.
Important!
There are a few things you need to know about Adsense before you put the code on your blog/site.
Never, ever click your own ads. In case you might not take time to read their terms and conditions, this is one of the conditions that you must never click on the Adsense ads. Google pretty much knows everything and they know if you are clicking your own ads. It is very tempting to click about 50 times and make some money, but all it will do is result in getting you banned.
Never, ever encourage friends or family to click your ads. It is same as above. Don't think that Google will not find out as they know if so many clicks are coming from one IP address and you will thus be banned.
Pay attention to your ad clicks - If you average 2 clicks a month and you suddenly get 100 in a day without doing anything different from what you have been doing, chances are that something is wrong. If you pissed someone and he decide to fight back by clicking all over the place, you can get banned even though you didn't do anything wrong and you will have a hard time convincing Google otherwise.
Never rely on Adsense as your sole income source. Even if you get really good at SEO and you have 100 websites making thousands of dollars each month in Adsense, you never know when something could happen to trigger Google's no-no sensors. You can make good money with Adsense, but you should also use other monetization strategies just in case, like using Amazon affiliates, Clickbank and more.
Don't use more than 3 ad blocks on a single page. Google allows up to 3 ad blocks on a page. So let's say you have one in your header, one in your sidebar, and one at the end of your post, that is the limit for that page. Also, don't put ads all over your site and annoy your regular readers as there are so many ways to implement your ads without making your site ugly.
Why Adsense Is Essential For Your Blog/Site
The concept of Adsense is really simple if you think about it. The publisher or the webmaster inserts a javascript into certain parts of your website. Each time the page is accessed, the javascript will pull advertisements from the Adsense program.
The ads that are targeted should, therefore, be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.
The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also, webmasters are less concerned by the lack of information search engines are providing and are more focused on making cash from these search engines.
The first reason why Adsense is essential for content sites is that it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of the more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.
The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making a profit in the process.
The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.
With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.
The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.
Adsense is all about targeted content, the more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.
There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is. With the allure of money, of course.