GOeureka - The future of online travel bookings

bintele (7)in #go • 6 years ago

GOeureka is a travel tech company utilising blockchain technology to build a hotel booking platform. Our mission is to decentralise the hotel booking sector and deliver greater transparency by allowing hotels to directly connect with their customers. As a technology partner to hotels, GO aims to provide a dynamic digital experience to users and eradicate the high commission structures imposed by online travel agents. By reducing the financial commitments of hotels to third-party booking platforms, GO’s vision is to enable hotels to focus more resources on providing better intrinsic value and services to travellers around the globe.

GOeureka is looking to disrupt the current Online Travel Agency's (OTA) dominance. OTAs currently manage 70% of online bookings, impacting hotel direct bookings and profit margins. OTAs typically serve unfavorable terms to hotels, with rate parity clauses and high commission rates. As the hotel's technology partner, GOeureka seeks to maintain the hotel's brand and their direct communication to customers.

Users of GOeureka are able to book hotel rooms for a range of different countries around the world as we have opened up access to 200,000 properties worldwide.

WHY BUY GO TOKENS

01: Total Utility
The absolute amount of 1 billion GO tokens generated during the ICO will be permanently fixed with no possible means of generating more in the future. All unsold tokens during the ICO and tokens redeemed under the “Buyer Protection” clause will be burned, thereby creating a scarcity in token supply.
02: Buyer Protection
In the event the price of GOeureka tokens on exchanges fall below ICO price, GOeureka will allow 0.5% of tokens sold to be redeemed each month under the following conditions:

Can be used only when the exchange prices (the bid price) of the tokens (in any exchange) is not above the ICO price.
Will be redeemed at the ICO price.
The monthly capacity if not redeemed will not be rolled over to next month.
First come first serve basis.
Rooms booked under this method can’t be cancelled.
Only redeemable for room bookings and cannot be converted to GO credits

03: Token Scarcity
GO token holders have multiple avenues to spend GO tokens (outside of exchanges). GO tokens can be exchanged for GO credits on the GO store. Users enjoy further discounts when spending with GO credits as they are no longer subject to merchant or payment processing fees. As GOeureka expands its GO network, token holders may start spending at retail and partner outlets using GO tokens.

04: Demand Growth
As the GO network grows, the GO token will also increase in value according to the principles of Metcalfe’s law. The network effect of a larger number of hotels accepting GO tokens and the provided discounts made possible with GOeureka’s zero-commission fee structure will create a growth in the demand for GO tokens.

GOeureka make things better for Travelers and Hoteliers

GOeureka (GO) presents a better option. By connecting travellers with GO partner hotels, on an online booking platform that’s commission-free, GO ensures that accommodation is available at rates chosen by hoteliers, not necessitated by OTAs. With bookings made at best value, travellers can then focus on what really matters; enjoying their stay.

However, the benefits of the GO solution don’t stop there! Here are just some of the additional features;

Guaranteed Transparency
One of the cornerstones of blockchain technology is accountability, which GO utilises to ensure transparency across the GO platform. By discarding traditional pay-to-play arrangements, GO pledges to remain unbiased and not charge commissions for paid search placements or exclusive promotions. Instead, all displays and search results will be based on hotels’ performance, utilisation of the GO platform, and customer review. On the GO platform, travellers will know they’re seeing the best hotels first, not those that have simply paid to be at the top of the search.

Re-Booking Functionality
GO is pleased to introduce a patent-pending Re-Booking algorithm!

As hotel room prices fluctuate the Re-Booking feature will automatically detect and re-book existing reservations at lower rates (at no extra cost), with travellers notified when they’ve secured a better deal.

With this revolutionary feature, guests will know their accommodation is booked at best-value.

Cryptocurrency Payment Handling
The GO platform will enable hotels to accept payment in Fiat, cryptocurrencies, and tokens. By settling their bill via cryptocurrencies and tokens travellers will no longer have to pay costly merchant surcharge fees typically charged by payment gateways and credit card providers.

Direct Guest Connection
Unlike OTAs, which are known to withhold email information and/or share only limited guest data with hotels, GO operates solely as an intermediary, allowing hoteliers and travellers to connect and engage directly.

Connecting travellers to their hotels from the start means that for the first time the hotel customer’s journey remains uninterrupted. Guests will know they’re being looked after from the time of booking, through the duration of their stay, and right up till the point they check out.

Universal GO App
The GO App will enable travellers to track their hotel bookings and manage their stay with any GO partner hotel, as well as keep tabs on loyalty points and programs, directly through their smartphone!

On the day of their arrival guests may check-in to their accommodation using the GO App, and will then have access to features enabled at the hotel. Features available could include room key management (eliminating the risk of lost keys and room number privacy), room service, concierge chat, housekeeping, and a directory of hotel and local area events.

GO will also introduce and develop a number of additional features for the GO App, such as a city guide, entertainment hub, virtual travel assistant, and discovery section which will provide information on the best places to visit, things to do, suggested itineraries, reviews, and much more.

The GO Card
GO Token holders will be able to order a GO Card — a physical, prepaid Visa or Mastercard — which will allow GO Card users to spend GO Tokens (converted to Fiat currency at competitive exchange rates) anywhere Visa or Mastercard are accepted, as well as withdraw cash from Visa or Mastercard-compatible ATMS.

GO Cards are linked to user wallets on the GO app, where users can manage and top up GO Card funds with GO Tokens and Credits. GO Card holders will also receive rewards of GO Tokens as a form of cashback for each transaction made with their GO Card.

The GO Card provides an efficient and convenient solution for GO Token holders who wish to spend GO Tokens outside of the GO platform, and GO will continue to create accessible spending options for GO Token holders and expand the GO Token economy.

Next-gen Loyalty Program
With different hotels and accommodation providers each offering their own distinct loyalty program, disconnected and often standalone from others, it can be hard for the average traveller to accumulate sufficient points in order to redeem a reward.

GO proposes an interoperable loyalty program that leverages the use of blockchain technology. By allowing hotels to designate the value of their own loyalty points in Fiat, GO will give travellers the ability to convert their existing loyalty points across multiple providers into one universal loyalty point; the GO Credit. The GO Credit can be used to subsidise the purchase of hotel stays across any GO partner hotel, and as well as being earned through loyalty point conversion will also be awarded to travellers for spending on the GO platform.

GO Credits can be collected and tracked, with the blockchain acting as an immutable and secure ledger. GO Credits will even be issued on behalf of hotels that do not have loyalty programs, to ensure that every traveller on the GO platform is rewarded for their participation.

With the GO loyalty program, not only will travellers finally earn sufficient points to redeem a reward, they’ll be able to do it across an unprecedented number of hotels and accommodation providers.

Targeted Marketing and Media
GO will pursue an aggressive customer acquisition program, focusing on audience data and machine learning to allow marketers to connect with their best customers and prospects across all touch points.

As GO grows, appealing to hoteliers with the GO platform’s transparency, best-value approach, and cryptocurrency accessibility, the range of accommodation available for travellers grows too.

In addition, GO will reward travellers for making repeat bookings and referring others to the GO platform, and the first 250,000 users will receive first-time sign-up bonuses.

Community Driven Development
GO will engage the community by creating a sandbox that enables developers, travellers, and hoteliers to propose new ideas and features for the platform. Consumers will be rewarded for features implemented within the GO platform, and together the future of online hotel booking can be shaped by everyone.

Product of Goeureka

The GO App: The GO App ensures hotel customers are looked after from the time of booking to checkout.

The GO Web: The booking dashboard allows hotels to manage their inventory, bookings and rates, all with a simple navigation system that affords easy access to our many different features.

The future of online travel bookings

Zero Commission Fee
Automated Rebooking Feature
Interoperable Loyalty Points
Fiat & Cryptocurrency Payment Method
Worldwide Coverage At Launch

Token Details

GO Tokens are ERC20- standard tokens that will be used to facilitate quicker and cheaper transactions on the GOeureka platform.

The GO Token is a digital token or virtual currency designed to facilitate transactions on the GOeureka platform for the purchase of room nights, hotel services and unlocking a range of other benefits and travel rewards.

Token Type: Utility
Standard: ERC20
Token Ticker: GOT
Tokens for sale: 600 million tokens. All unsold tokens will be burnt.
Token price: $0.10
Bonus Distribution: Private sale - 30% | Pre-ICO Phase 1 - 15% | Pre-ICO Phase 2 - 12.5% | ICO Month 1 - 10% | ICO Month 2 - 5%
Hard Cap: USD$60 million
We Accept: ETH, BTC, USD
Restricted Countries: USA, China

GO Tokens will be used for the purchase of products and services on the GOeureka platform. GO Token users will enjoy discounted rates, rewards and other value-added benefits. The whitepaper details the GO Token economy and its uses.

You will receive GO Tokens once the audit of the ICO results is complete. You may sell GO Tokens on exchanges in the near future or spend them on our platform with better value and greater benefits.