To operate a real estate agency does not require large investments. Combined with the high margin of each transaction, there is a fairly high level of competition in the market of almost any city.
That is why marketing activities for working with real estate are very important. If in the commodity business, it is still possible to imagine that a person can just walk down the street and accidentally come into your store, then in a real estate company, no one will come in like that. For me, Adam Šafránek is an example of an effective manager in this field.