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The original concept of Brave was a noble and ambitious one: Fix the World Wide Web's awful advertisement business. The method was to be to block the existing intrusive ads and trackers, replace them with less intrusive ads, and split the ad revenue between the content creators, the browser developers, and the users. It seems however that this feature has been delayed, and currently it works a bit differently.

So here's what it currently does: All ads and trackers are blocker, and while you browse the Web, BAT are transferred from your wallet to the content creators whose content you consume. You set up a monthly budget for how much BAT you want to distribute among them.

There are currently two ways to get BAT:

  1. Buy them.
  2. Earn them by clicking on push notifications and watch full-screen ads.
  3. Earn them by publishing content and signing up for Brave Payments.

And I suppose you could set your monthly budget to 0 and instead sell all your earned BAT, but I feel that would be completely against the spirit of the browser.


Now personally I think all of this could be better solved by building an extension for existing browsers instead of an entirely new browser. If you want to support creators without changing your browsing habits, have a look at the Flattr extension available for Firefox, Chrome, and Opera (with this helpful extension).

yes I am aware of flattr. but i think changing the world needs a new browserr too. browsser are multi billion dollar businesses as 50% of our daily traffic goes through browsers. thus there is a lot money to be earned, if we can channel the money more effectively and cut out the data kraken middlemans, it will be all better for us.

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