The Power of the Future

If you're currently working in a place where the business of future planning is being done, the future might not be as bright as you think it should be. In fact, a few years ago I was sitting in a meeting with a new venture capital firm and their CEO and President was quite worried about what his company was doing to stay ahead of its competitors. His concerns were not misplaced.


Many of today's top business leaders falsely believe they are "future-proof," meaning they are "future-ready" for whatever comes along, because their business does market research, consistently develops a five-year long strategic plan, and commissions an annual trend report and study. They are right to believe this, because they have studied how their company has changed its strategy and tactics over the past several years. However, it's not so simple as that.

Today's business owners face many threats, including competition from other companies and competitors who have chosen to stay ahead of them by using their own strategies to become successful. In addition, the competitive business environment has made it more difficult for the average business owner to remain competitive in today's economy. The result? Many small businesses and solo-operators who aren't on the leading edge of today's trends will have difficulty competing in today's marketplace.

Fortunately, there are other factors that affect today's businesses than the future, such as their location. The larger the company, the larger the geographic area in which it must deal with customers and potential customers, and the more effective the company must be in reaching out to these people in order to gain business. Therefore, when a company's strategy is geared toward being a part of tomorrow's success, but not to reach the day of tomorrow, their business isn't doing itself any favors.

For example, if a small business is located in the south, it will have a lot less of a chance of being successful than a business that is located in a more northern area. The reason for this is that large corporations and their employees can easily move southward, in search of a better business climate, higher wages, a good work environment, and a higher standard of living. This leaves little time or resources available to deal with customers in the south. an even greater advantage. It is important for a business owner to learn how to leverage the power of the future by using a business strategy that is focused on "the pull."

The future is a powerful force, because it's what drives all change. It is a positive force because it's what sets things in motion, whether or not it is seen.

It's a force that changes the course of history and destiny because it creates opportunities for tomorrow. It's a force that creates solutions to problems that may be years in the future. It's a force that creates the ability to create growth, innovation, and opportunity for all involved because it creates the ability to bring people together. It's a force that provides us with a strong foundation for success in the present and the future because it provides a new direction for our future.

When you can tap into the power of the future, you will be able to see and anticipate where the future may lead you and your business. When you can harness this power, you'll know when to make those tough decisions and when to hold back on those decisions.

By being able to see into the future and know how it may affect your business, you will be able to use that knowledge to create a strategy that will maximize your opportunities and take the risk out of being successful. This is the power of the future. A business owner must be able to harness that power by making smart decisions about business.

When it comes to decision-making, you need to understand that it is a big part of creating an effective strategy. By working toward a plan for success that has a clearly defined strategy, you can make sure that your business is positioned for success.


The key is to use the future to help you create a business that works for today, and for the future. You can see the future and use it to position your company to take advantage of it, and create a future for today. You can be successful and be a part of tomorrow, while at the same time making the right choices for your business today.