How To Start A Fundraising Campaign: 9 Useful Tips To Raise Money
What Makes A Successful Fundraising Campaign?
There can be many reasons for using the pro tips for a successful fundraising campaign, but fundraising experts see the following a lot:
Meeting someone personally as a fundraiser can help to build a relationship with them, a future donor, in a way that no fundraising campaign or technique can do.
One-on-one interaction enables a personal approach.
The agreement to meet someone in person already indicates that this person is interested in donating.
It’s a lot harder to say ‘no’ in person.
How To Start A Fundraising Campaign?
- Make Sure You Get The Basics Right
Don’t start work haphazardly with a (personal) fundraising campaign. This can lead to you wasting valuable resources of the organisation which could have been used better elsewhere.
First of all, you need to have a clear general context. Take your time to read up on the mission, vision, and goals of your organisation, after which you should look at your fundraising campaign as a whole. What do you hope to achieve with your fundraising campaign? What is your general target or goal? Who will benefit from your fundraising campaign?