What a great initiative!
In Luxembourg, I heard, that the biggest Super-Markets give away products that are still good, but no more suitable to put on the shelves and they are used in the charity kitchens throughout the country.
In Verdun, France, where I visited the WW1 sites, I had parked my camper on a rv-park near the back side of a huge Super-Market. There I observed, they put that old stuff and people in need came by to take what they wanted.
I think every method of using still valuable food is better than dumping it into the garbage.