It literally is! I used to be a dairy eating vegetarian, but this was cognitive dissonance. We can pretend that cows live on a happy farm and get milked and petted individually and they're killed humanely, blah blah blah. But when I decided to cut out dairy and eggs, I finally let myself learn things that I'd been turning a blind eye to, like how dairy cows are raped, and what happens to male chicks, baby cows and sick animals. It makes us sick too, we need to stop! #dairyisscary