Millions Of Americans Believe Chocolate Milk Comes From Brown Cows, Study Finds

in #food7 years ago (edited)

(True Activist) Because consumers have the option of picking and choosing from a plethora of goods when they visit the supermarket, few actually consider where their food comes from. This is a conundrum, one that is leading to ignorance pertaining to food cultivation and its use. And, a new survey commissioned by the Innovation Center for US Dairy confirms this.

Reportedly, an astonishing 7 percent of American citizens believe chocolate milk comes directly from a brown cow. In fact, the question “Does chocolate milk come from brown cows?” is the most frequently asked question on the Center’s website. Fortunately, a polite response is offered: “Actually, chocolate milk – or any flavored milk for that matter – is white cow’s milk with added flavoring and sweeteners,” reads the website.

The fact that some people — 16.4 million, to be precise — believe chocolate milk comes directly from a cow’s teat is a problem. And, ignorance concerning where food is sourced doesn’t end there. As Food and Wine reports, the nationally representative survey which took into account 1,000 adults’ answers found that 48 percent of respondents admitted they weren’t sure where chocolate milk comes from. That means approximately 154,272,000 potential voters aren’t confident enough to guess “cow,” as IFLScience points out.

As sad as this is, it isn’t the first time Americans have proven themselves to be uninformed about where food comes from. A study conducted in the early 1990s discovered that 20 percent of adults didn’t know hamburgers were made of meat from cows.

The additional findings from the Innovation Center for US Dairy’s study are actually quite humorous. On average, 37 percent of people secretly drink milk straight out of the container in the fridge, and another 29 percent use their children as an excuse to buy chocolate milk so they can drink it later/

The survey speaks volumes about present attitudes toward food — at least in the U.S., and drives home the need to educate consumers on not only the effects of eating certain foods but the necessity for every individual to grow a garden and develop a relationship with the Earth and its inhabitants.

What are your thoughts?

This article is shared under creative commons 3.0 licence and with attribution to http://www.trueactivist.com/millions-of-americans-believe-chocolate-milk-comes-from-brown-cows-study-finds/


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this is so funny :P chocolate cows ... nice one :)

When my cousin was young I used to tease him with this. Little did I know people actually believed it!

So you are responsible for it! :Y

I had my little cousin convinced!

If I wanted to be positive, Id say something like in a society inmersed in freedom, far from famine, where most of the adult population have a job, some question´s answers would belong to the broad culture of a few, while most of the population wouldnt need to know about cows to survive.
However, when I read posts like this, a weird feeling grows inside of me, and remains me of how important is education for the future of a country.

Very true, education is key and enlightenment.

7 percent! Oh my goodness. I actually had an encounter with a waitress that believed hamburger came from pork because the name had "ham". These people are graduating from high school. Scares me.

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