Vexanium leverages on blockchain technology to improve digital marketing

The Blockchain and crypto currency development has paved way to a whole new comprehension of decentralization. This does not just pose a challenge to the normal perspective of financial transactions but also focuses on removing the setbacks attached with the traditional monetary system. This goes to prove how improved the blockchain technology has gone, and also how it has been able to reduce global boundaries by offering a chance at having an alternate and advanced future for the whole world. Though the blockchain technology is still at its early stage, and encounters several blockades in terms of quality of its service, ease of use, and performance, every generation of Blockchain is innovative, which makes it a better choice. The main force behind the Blockchain technology is how it has been able to utilize a decentralized system.
Among the many industry that embraced blockchain technology, the finance industry was the first industry that experienced rapid change courtesy of blockchain technology. Investors can buy and sell goods comfortably without limitations and exorbitant transaction fees attached to it.
Blockchain breakthrough and influence is not just limited to finance it also cut across marketing world. the pivot function of blockchain is that it offers decentralization function and creates space for decentralized communication between different individual. Blockchain technology opens opportunity for advertisers to know what they are paying for if it is genuine or not without the need for any middleman.
Below are some of the ways that blockchain has influenced marketing,
• Brands can now relate with target customers more effectively
• Advertisers privacy and trust is maintained
• Elimination of middlemen via decentralization function of blockchain technology
• Fast trade delivery and transaction execution
• It will help to reduce fraud happening in various industries

THE ROLE OF VEXANIUM IN PROVIDING A DECENTRALIZED MARKETPLACE
Promotional marketing is any message which contains reward and incentives with the aim of convincing the target user. Promotional marketing has been used in different capacity both online and offline. Promotional if not used properly by experienced hand can be misused which might affect the image of the product being promoted.
Promotional marketing has some wonderful toolset, such as vouchers and coupons. Coupons have been used for quite sometimes now and it has been effective in bringing in new flow of customers. Coupons have proven themselves to be highly effective sales tool for every type of business structure and outfit as it provides customers with wonderful discounts on goods and services with the aim of meeting a certain marketing goal, which are mostly used by small business enterprise to increase their traffic. But in as much as they are good promotional marketing tool, it also has its own challenges. Recently it has been noticed that too much coupon disbursement has led to increase in fraud and miss redemption.
Vexanium is out to reduce and eliminate these challenges plaguing promotional marketing industry, as they try to bring a whole new perspective to the world of marketing, thereby increasing its efficiency and effectiveness
Vexanium is a platform which aim is to influence the marketing industry by leveraging on the functionality of blockchain technology to develop a decentralized marketing ecosystem that will aid promotional marketing, by closing the gap between retailers and consumer thereby establishing a firm business relationship between both parties and also revolutionize vouchers and coupons reward system which will go a long way to improve voucher’s economics, liquidity and redemptions.
In order to achieve these goals vexanium has developed a platform with outstanding features;
• The platform consit of a voucher system which will allow business to use the VEX token to create campaign and gain new customers, customers can now be able to make purchase with VEX token
• Availability of a user-friendly peer to peer exchanger where customers can easily trade and exchange vouchers
• Integration of a crypto exchanger of which users and owners of VEX token can easily use VEX token as a trading pair
• Airdrop platform that facilitate airdrop for acquiring new customers and rewarding existing ones

Team information

Token details

Ticker: VEX
Token Price: 1 ETH = 20,000 VEX
Platform: Achain
Hard Cap: 20,000 ETH

Conclusion
With vexanium improved platform digital marketing is set to take a new leap and new dimension of greatness. Use of vouchers and coupons will now have a clear-cut use case via blockchain technology.

For more information visit;

Website: https://www.vexanium.com

Whitepaper: https://www.vexanium.com/files/whitepaper-vexanium-english.pdf

Medium: https://medium.com/@vexanium

Twitter: https://twitter.com/vexanium

Telegram: http://t.me/vexaniumcom

Writer: lynks
Bitcointalk Profile Link: https://bitcointalk.org/index.php?action=profile;u=1266433