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RE: Crude idea: An advertisement model where front ends, content creators and voters benefit.

in #exyle6 years ago

Everything's on the table :)
I'd like to see a front end run ads inside posts.
Each topic only has one ad per day, by auction.
Each reader only sees this ad once, on the first post they read on that topic.
The author of that post gets a share of the ad revenue.
Logged in users can click a 'Good to know' button next to the ad.
Advertiser gets a refund based on the percentage of logged in users who click the button.
This refund could be account based, or reputation, stake, UA, or a mixture.
People won't mind seeing these ads, because if the ad's annoying they get to scroll past the 'Good to know' button, knowing the advertiser has paid a high rate per impression. (by winning an auction against less abrasive advertisers, who bid more speculating a high refund rate.) and that the author is going to benefit.
Say Steemmonsters runs a campaign just to let us know about steemmonsters; on the #gaming tag.
They'd probably get 20-30% refunded. We already know about SM. You can pay for that, guys.
But what if they ran an ad letting us know that they've signed off on $50K worth of ads on CMC, and several other large crypto sites, to start on Valentine's Day?
Good info, right? They'll probably get 50-70% refunded on that, and will bid accordingly.
Puts the onus on the advertiser to pack in as much useful information as they can.
If they're wrong and overestimate sentiment, then the condenser and authors win.

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Man, you really thought this through! It will take me some time to process (I had to read the comment 6 times before I understand it completely). Getting money back for creating useful advertisement. wow!

Thanks. It wouldn't need to write to the chain; the condenser could pay the author in transferable credits, which they could save up to run their own campaign, or sell.
That said it could also make a nice use case for an SMT.

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