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RE: What Could Smart Containers be Worth? (new ICO)
You understood the project but I think you slipped up on what you think it can achieve. It's not really creating a logistics system, it's providing container system.
That's what I was trying to point out. Companies like JDA Software have been providing logistics systems for many years and a lot of companies are doing that. As you said, SmartContainers is developing software that will allow tracking and tracing position, temperature, humidity, and general conditions of their container. This is a new technology that is perhaps the first to make container system.
They first invented the system to preserve the products inside the containers. Then they complemented the system with blockchain technology, Not only to control product safety information but keep tracking and tracing it. That's what I understood.
And this combination is excellent for food and pharmaceutical industry.