Thanks man, you just outlined quite an interesting opportunity, with a lot of real world application and exciting potential for future growth.
It seems that they have a bold vision, with several uses, and active Devs. I found this little bit on their website;

Augmented Reality applications can be used to see and verify the locations of smart contracts in the real world. Games, advertising and loyalty programs for being in a certain location and tags of data can be tied into a coordinate.

Thanks for the info! Followed!