4 PILLARS Of ONLINE BUSINESS
There are so many advantages in owning a Business, but along with all of them comes big responsibility and a myriad of difficulties. But before anything else, in order to even be able to start truly thinking and planning on devising any sort of Business initiative, it’s paramount that you chisel your mentality by breaking free from the programmed corporate tendency of looking for a 9-5 job.
Basically, if you want to not only start a Business, but also to make it durable and long-lasting — you got to figure out a way to get rid of the robotic life style that the job-tendency intrinsically casts on us. Make sure you don’t skip this step, otherwise you’ll excitedly launch in a hurry your Business, just so after a short while, when running into obstacles and having all the other unforeseen problems swooping on you, to give up and return to your comfort zone that the 9-5 job provides.
The path of Business isn't the easiest, but isn't as difficult as many might think either. You just have to ask yourself if this is what you genuinely want, and if the answer is YES -- after a small investigation, start and get your feet wet; don't overthink it!
In nowadays, we’re submerging increasingly deeper into a digital era, so undergoing further your Business through a process of Digitization might constitute a decisive role in its success.
And yes, it’s significantly simpler to begin and sustain an Online Business than a Brick and Mortar one; much lower costs, way less restrictions and way more flexibility.
However, just because it’s an Internet-based affair, doesn’t mean already that is super easy; especially now, when more people than never are finding out about such opportunity and are jumping on the bandwagon, enhancing the competition exponentially.
It strikes me the thing that I see in the majority of newcomers entering this arena with the intention of becoming Online Entrepreneurs, how they have no clue what it takes. They think that Making Money Online is something magical and you must adjust your thinking and actions by doing something completely unordinary if you want to obtain this Internet Money.
So, they start seeking for these magical beans, secret formulas, push buttons, underground systems… that would open to them the gates towards the Internet Money; and when surely enough they fail to find them — they simply give up and return to their daily job.
The answer is ABSOLUTELY NOT!!! You must realize, that whether it’s Online or Brick and Mortar, the same principles of conducting a Business should be taken in consideration and applied:
(1) Manufacturing a Product/Service.
(2) Finding a place where to sell.
(3) Advertising.
(4) Following Up with your Leads.
Evidently it’s not as easy as might sound and you would need as well to do some Research in advance, but that’s in essence the Art of Business in a nutshell.
These are the 4 Pillars of Business…
Now, how these 4 Pillars may be represented in the Online scene? They may be represented as following:
(1) Manufacturing a Product/Service --> Coming up with a Digital Product/Service.
(2) Finding a place where to sell --> Creating and designing Website(s) or buy some.
(3) Advertising --> Posting content on your Social Media profiles OR doing Paid Advertising.
(4) Following Up with your Leads --> Capturing and creating your Visitors' and Buyers' contact info (email, phone number, facebook messenger etc...) and sending them valuable content along with notifications and promotions of your offerings on a regular basis.
And yes, there are some small-model Businesses that don't require necessarily all these steps in order to assure your success; but is essential to be aware namely of these steps as they relate to the classical-model. If you're applying all these 4 steps in a correct manner consistently -- it's hard for me to imagine how you can't be a successful Online Business Man/Woman.
In conclusion. In the beginning is difficult and you feel that all the world is against you. You get the impression that you just stepped on a foreign territory where nobody was expecting and waiting for you; and that's true!
However, that doesn't mean you should get discouraged and let it crush your spirit.
Every storm that you encounter and manage to traverse without falling apart or giving up, pushes you to the next level of your journey; and the more you level-up -- the more exciting your journey becomes.
At the end of the day, you should also never forget that not the smartest are the ones who become the most remarkable Entrepreneurs; but those who are the most diligent, consistent and creative.
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