ENKRONOS PLATFORM: ENHANCING THE ETHIC ADVERTISING, MARKETING AND DATA DRIVEN CAMPAIGNS THROUGH THE USE OF BLOCKCHAIN TECHNOLOGY SYSTEM.

zubbykay (39)in #enkronos • 6 years ago

Marketing literally means the study as well as the management of exchange relationships. It is the business process which involves developing or creating relationships with customers and as well satisfying them and it is one of the major components of buisness management. But in a more concise manner it is regarded as the processes and also activities involved for creating, communicating, delivering, exchanging and as well as offering products or services that is valuable to both customers, partners and society altogether.
Ethic advertising on the other hand means an advertising agency which offers full services which specialises in complete advertising planning, create development and also media buying
Data driven marketing involves employing strategies that makes use of information gotten from customers for optimal and also for targeted media buying and creative messaging as well. It is the most transformational change that is said to have taken place in the digital advertising sector.

Since after the creation of blockchain technology system,it has developed into an asset which is now pulling in more and more in-depth interest for it to be applied in different basic industries and businesses too. It is basically regarded as the catalyst for all buisness sectors or platforms which are technologically driven that wants to attain full scalability, efficiency and effectiveness and also to offer a decentralised setting which comes or ushers in extraordinary benefits for the platforms as well.
For platforms or rather industries or companies which are technologically driven to attain full scalable height and also posses maximum efficiency and effectiveness, the incorporation of blockchain is thus paramount due to the tremendous positive results which blockchain has yielded over the years since after it's creation. Incorporating blockchain into the system will help to create a platform which is decentralised and accountable for ethic advertising, marketing and also for data driven campaigns as well as projects and what other platform to make this happen than the ENKRONOS platform.

WHAT IS THE ENKRONOS PLATFORM ALL ABOUT?
Enkronos is a platform whose technological background revolves around blockchain technology system. This is a platform whose main agenda or rather whose core mission is to create a full system which is not only decentralised but also trustworthy and also accountable for activities like: ethic advertising, marketing and also campaigns and projects which are data driven. The aim of the platform is to protect users data and privacy and thus the general ideology of the platform is to uphold or rather assure users of ethical conducts within the platform.
THE ENKRONOS PLATFORM APP (APPLICATION)
The Enkronos platform app is refered to as the platform which will create the avenue or the environment for all the applications as well as all the products which in subsequent time will be published in it. The application was made available publicly in May 2018 and can be accessed by logging in to apps.enkronos.com. series of other applications will also be recognised and thus be given access by the enkronos app and this applications will vary from marketing applications to AI/AR engagement etc. Also certain target sectors have been labelled to benefit tremendously by identifying with the enkronos platform and this platforms includes: the financial services, healthcare, manufacturing sector, retail, agritech, certain public sectors; air pollution, water management amongst others. The enkronos application is built on a concept of high modular whereby removing, adjusting, scaling or improving any aspect whatsoever is regarded as simple and clean. All the applications within the environment makes use of a centralised single sign- in concept and the basis of this is to eliminate the issue of any authentication or data authorisation. The different applications types which will be released by the enkronos platform will be compatible with certain platforms like: Android, iOS, Cloud, Google and facebook applications.
OVERVIEW OF THE ENKRONOS PLATFORM TOKEN
The utility token which will be used majorly on the Enkronos platform will be termed the ENK utility token which will be used in all major transactions basically related credit distribution on the enkronos application platform. The ENK is the only way by which one can use the Enkronos App and any other application which is incorporated inside it. The ENK token is not regarded as a form of security since it's major role or purpose is to confer digital access rights to all multi-application ecosystem.
ROLE OF THE ENK UTILITY TOKEN
As earlier said, the ENK is the utility token of the enkronos platform and it will serve as the fuel of the enkronos application and will besides that perform other functions like:
i. For crowdholding
ii. For business
ii. For the payment of the enkronos app usage
The ENK token will be developed on the basis of an ERC20 compatible token and will have a total supply of 500 million.