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RE: The Emergency Broadcast System, EBS was initiated during the Kennedy Administration to allow the president to address the entire nation in an emergency.
https://www.fema.gov/emergency-managers/practitioners/integrated-public-alert-warning-system/public/emergency-alert-system#:~:text=The%20Emergency%20Alert%20System%20(EAS,minutes%20during%20a%20national%20emergency.