I am still waiting for a company to step in and buy a lot of Steem Power to support the community and generate a lot of goodwill and promotion for their brand on this platform.

Imagine Canon or Nikkon would create an official Steemit account with 100k+ SP and start supporting the photography community here on Steemit. They would create a direct connection with their target customers and the entire platform would love them for it. It's basically advertising on one of the Top 1000 most visited websites in the world in a way where running the advertisement itself is likely be be profitable.