I guess its not that bad (as long as its not just one of many costly habits). It will always look bad when you add it up over a long period of time, but so will many other things. I pay a little over $100 a month just to have direct tv so I can sports, so Im certainly in no place to criticize. Heck, I spend a lot each month on fast food and I dont even like it, so if youre truly enjoying it I think that counts for a lot.