I agree that so many projects are saying that blockchain is the answer without actually looking at the practicality of using blockchain. There are advantages e.g. the immutability of records etc but the currency volatility (remember the perception about the two pizza cost) and difficulty of redeploying used funds for another purpose is the killer for me and this project. ICOs are a good way for projects to easily raise funds versus traditional venture capitalism but do not necessarily lead to a better project for the end user. And as Brayias points out it really obscures the remuneration that the team receives.