It's not ok to take someone else's brand without their consent. Normally I'm not in favour of intellectual property, but brands are different to a simple idea. The Steemfest brand was not made open source, when people see "Steemfest" they assume some connection to the people who run Steemfest, ie. @roelandp et al

I'm sorry to do it but I'm downvoting this post, we have to police ourselves as a community and we shouldn't allocate funds to something that violates the rights of other members of the community.