Basics of Web - design.

Web Design – it is branch of web development and design variety, whose task is to design a custom web - interfaces for websites and web - applications.

Web - designers are design the logical structure of the pages, think the most convenient solutions of presenting information and artistically draw up projects. As a result of the intersection of two branches of human activity web designer should be familiar with the latest technologies and have the appropriate artistic ability.

Highlight items that are used for creation of new style:

• Font - one site mustn’t have many differences on such characteristics as the headset (writing), size (letter size), color;

• Paragraph - it is desirable to have the advantage of any one type of alignment on the page, for example, shift from the left side or left-alignment;

• Graphic design of the site has a link with the overall color scheme. To do this, you need to consider its concept. All graphic elements can be divided into two big classes: drawing and photos, not combine. If you use photos, you must first carry out their treatment, tone and color correction, framing, select the image size;

• Navigation through the web page - in fact, it doesn’t allow user get lost on the site. You should always leave the visitor link to home page. We should not forget that the majority of users come to the page through search engines, i.e. not on the first page, and a good website allows you always go to the first page, so you need to duplicate the navigation system on every page and provide a transition to the main page;

• Colors - it starts with the selection of the three colors of the pages that are used to represent the main text, normal and visited links. The color scheme is repeated, and thus the user creates a sense of connectedness, unity site.

The harmonious combination of all elements of the page will provide a professional look and make the information official site accessible and useful.

How to choose a color for the site?

To determine the color scheme, it is important to remember the following:

• Brightness, tone and color saturation of the site must comply with corporate style;
• The color should be chosen taking into account the orientation on the audience of this resource;
• The number of possible colors used should not exceed three;
• The colors used on the website must interact in harmony with each other;
• The use of color should meet the elementary rules of logic.

Text must be readable, but not necessarily black. It is sufficient that it was in the context of other colors, and not overshadow them.

The colors should be used very carefully. Don’t take too many colors.
The following methods of combinations of colors are possible:

• Method of using adjacent colors (color matching on visual compatibility);
• Method of using opposite colors, contrast (combined colors opposite each other);
• Method of natural combinations of colors (to choose hues, you need to take advantage of what exists in nature);
• Method of using color of varying degrees of saturation (combination of different hues of the same color). Colors should not bore or to focus attention on itself.

Basic design rules

The first rule: Test your pages on all popular browsers and their versions.

The second rule: The vision of how will look like created pages taking into account colors. Navigation should be simple and understandable.

The third rule: Use only standard fonts that deliver with Windows, and are guaranteed to be on the machine’s client. This is Arial, Times New Roman, Courier. If you don’t do such way it will lead to incorrect display of page contents.

Thank you!

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