But none of that will actually be something that will make it easier for me to buy a cup of coffee on any store across the world unless they adopt it.

at this point i still cant buy coffee with bitcoin, and if a merchant near me somehow accepted it, i still would not buy it because the combination of expensive fees and ridiculous wait times to see it cleared. I see the recent release of info and roadmap as basically saying -heres what were going to do to make it easier and inexpensive to use DASH as every day money. We see bitcoin struggling to adapt to its userbase and we want to avoid it by being proactive before we can reach the market cap and avoid bumping into those same hurdles and possibly turning away people from DASH.

I think you're aware of the work thats going on behind the scenes(through the proposals system) to allow merchants to seamlessly transition into accepting DASH at actual brick stores and not jsut online venues. If customers walk into a store and they see some form of DASH advertisement that could go a long way into getting the common person that has never heard of cryptos into looking at DASH.