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RE: A few words about BTS, the biggest K-pop wave at the moment
That is really entertaining video, I have a friend who is from Korea and she showed me previously such colorful videos of boy-group. I like more the video clip with animation, the music is great easy to dance and to repeat the moves. The costumes are great and the choreography is really well done. Very professional no wonder they are popular :)
Yeah, and we will always remember how Gangnam Style was breaking Youtube because youtube could not handle the video views of that song. Hahaa..
The thing about Kpop is how did they do that? How they merge all of the west and asian culture into one big wave of Pop culture invasion. I believe its more than the product itself (the idols, song, dance, video, etc). There is a really well crafted marketing design behind all that, a really good collaboration between the stakeholders.