Managing identity on a blockchain

I came across the following article this morning and found it to be an interesting concept. The idea intrigues me. Managing your identity, amongst other things, through blockchain.

Original Article: https://techcrunch.com/2017/09/10/the-promise-of-managing-identity-on-the-blockchain/

As Jerry Cuomo states: “Imagine a world where you are in direct control of your personal information; a world where you can limit and control how much information you share while retaining the ability to transact in the world. This is self-sovereign identity, and it is already here. Blockchain is the underlying technology paving the path to self-sovereign identity through decentralized networks. It ensures privacy and trust, where transactions are secure, authenticated and verifiable and endorsed by relevant, permissioned participants,” - Cuomo

In a world of breaches and security leaks around every corner, it makes sense. It's scary to really think about the fact our personal information is floating around everywhere and with limited capabilities to protect that information. Sure, we can set up 2-factor authentication and leverage password management, shout out to LastPass, but that will only go so far. So many vendors have our information today and or require it to set up accounts. The ability to limit information provided in a secure fashion seem to be the proper step to right setting the ship and gaining control.

I get that it will take time for people to buy into it but what other options do we have? I would love to hear your comments and feedback. Is this the right way to go? Do you think the general population would buy into it? Would you? Could this be one of the next major steps in crypto to take it to the moon? Inquiring minds want to know...!