Crafty – AI Powered Blockchain Platform That Will Change How Services Are Provided And Purchased

lucyc (49)in #cryptocurrency • 7 years ago (edited)

Crafty – AI Powered Blockchain Platform That Will Change How Services Are Provided And Purchased

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According to an article written by Forbes magazine which could be found here, it was stated that 92% of consumers believe recommendations over all other forms of advertising, especially recommendations from friends and family.
Right from my teenage days, I have had a passion for designing websites, and that led me into the website designing business. I have been doing this for close to 6 years now, and from my 6 years of experience, I have noticed that majority of the jobs I get come as a result of people referring me to their friends. I try to give my customers the best service they can get, and they in return refer me to their friends, who most of the time accept their endorsements and hence give me a call.

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Then I thought, if I can get my services to more audience through online paid advertisement, I would get more and more sales, and hence more income. Through paid advertising, I found out that I got a lot of visits to my website, but little conversion and purchase. I have more visits to my website than before I started using paid advertisement, but yet little purchases from those views. Paid advertisement has made me see the power of the internet to get my products across to more people, but I need a way of converting these views to purchases.
I need a platform that can transfer the success I had with the endorsement my customers gave to their family and friends, to the tremendous amount of worldwide potential customers the internet makes available to me.

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It is exciting to know that a platform now exists, where I can now make the ratings my customers give my work, not only available to their family and friends, but also to the unlimited audience the internet makes available to me. Unlike paid advertisement that just brings much visits but little purchases, this platform not only brings much visits, but also tremendously increases the chances of a purchase, through the proof of a high reputation – a product of good customer service and ratings.
This platform is called Crafty

BLOCKCHAIN FOR THE ADVERTISING INDUSTRY

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Before the invention of the blockchain technology, advertisements were really costly, and the big advertisement companies that acted as the middlemen between the advertiser and the consumer, took a huge part of the advertisement pie, neither caring about whether the advertisers got their services purchased nor the customers getting a proven and reliable service. To these ad companies, it’s all about the money they can get.
But through the blockchain technology, advertisers can now freely (saving them cost) advertise their services, and also acquire genuine service ratings based on their past dealings with consumers, while consumers can now get reliable, proven, and tested services (that is advertisers with high reputation), that will give the consumer guaranteed satisfaction, thereby forming a win-win atmosphere for both the advertisers and the consumers in the crafty community.

PAID AD INDUSTRY (MIDDLEMEN)

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To show the effect a platform like Crafty will produce, let us take a look at just a segment of the paid ad industry called paid search advertising. According to Statista, google which is the most popular search engine in the world, generated 63.79 billion U.S dollars in ad revenue in 2016. In essence, advertisers paid google 63.79 billion U.S dollars to advertise their products and services in just one year.
Now this is just the statistics for google. Imagine what the amount would be if we were to add the figures of Facebook and the rest of the online ad websites.

Hence we can say that Crafty is a platform that will save the online advertisers more than 100 billion U.S dollars annually. Also for the consumers, Crafty platform would save them the unnecessary costs associated with wrong hiring, by making available to the consumer highly rated advertisers and services that have been tested and proven reliable. By the time you add up the amount of costs saved for both the advertisers and consumers, you would then see the enormous benefits that Crafty brings to the online community. The most interesting part of this whole experience is that the Crafty platform is free to use, there are no costs or fees whatsoever required on the platform.

CRAFTY

Crafty is not one of these new 2018 platforms that use blockchain technology, but rather it has a rich history of proven success for over 2 years. It started as Diarissima in Brazil in 2015, then used the next two years to experience the market firsthand and gained knowledge about the industry, and then rebranded it's name to Crafty when it was time to take the locally achieved success to the much larger platform of the whole world.

Crafty is a free to use AI powered blockchain platform that connects service providers and consumers, in such a way that the consumers can select from the list of service providers based on their current reputation. Crafty is not like any other blockchain based platform out there, it has three solid foundations that make it standout from others:

Blockchain based: The decentralized nature of the blockchain provides transparency, nothing is concealed.
Augmented intelligence: Improves the possibility of making better choices.
Social network: Provides confidence in all parties involved.

HOW TO USE CRAFTY

1. Registration

- Fill in your details in the form as shown in the form below
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- Confirm your email account by clicking the link in your email.
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- Login in to your dashboard
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- Complete your KYC personal data form
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- Success page
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After submitting your information, you would be instructed via email on whether your submission was successful.

2. Checking profile of service providers

After registering on the crafty website, and your registration had been confirmed by the crafty team, the next step would be to check the profile of available service providers if you are a consumer, or you could register your service if you are a service provider.

3. Contact service providers directly through crafty

Having found the service provider you are interested in on the Crafty platform, the platform gives you an opportunity to contact the service provider directly from the platform.

4. Both customer and service provider receive crafty utility tokens for their evaluations

After your transaction with the service provider is completed, you and the service provider will both be asked to rate the service you received and the customer response to the service. When this rating is completed, both you the customer and the service provider receive rewards of Crafty tokens, which can be used to purchase services and products on the Crafty platform.

IMPORTANCE OF CRAFTY TO SELF-EMPLOYED SERVICE PROVIDERS

Before writing this article, as a website designer, I had no way of getting the endorsements and ratings my customers give to my services beyond just their family and friends. They were satisfied with the services I rendered them, but they were limited by their physical location with regards to the amount of people they could give their testimony to. But with the help of Crafty, not only I, but all self-employed individuals have an opportunity of increasing their customer base from only those within their immediate physical location, to the vast and limitless reach of the internet, using the concept of reputation to convert them from just making visits, to making purchases.

Furthermore, Crafty gives self-employed individuals the opportunity of saving all the funds they could have allocated for online ad services, by making the Crafty platform free to use with no fees whatsoever, hence making extra funds available for other areas of the business like product and service quality, purchase incentives and freebies, etc.

IMPORTANCE OF CRAFTY TO CUSTOMERS

“A good name is better than riches” – African proverb

One of the biggest worries customers have when making purchases online is TRUST. How do you know if the service provider is able to do what he has said he can do? How do you know if he is credible and keeps to time? All these and more are the fears that customers have when making purchases online.
The concept of reputation helps calm these fears, and also tremendously increases the chances of getting a reliable and efficient service delivery.
For example, if a person has done some previous jobs and has been rated high as a good service deliverer, the chances of him giving you a good service delivery is high.
Also, when a service deliverer on the Crafty platform has a high reputation, even when the customer feels the service delivery he received was not good enough, the service deliverer would be willing and ready to do it again, because he is more interested in his reputation and hence the satisfaction of the customer.
This then shows us that Crafty which is built on reputation, puts customer satisfaction above all else

TEAM

Clarify is being handled by a team of smart, experienced, and focused people, who have a common mission of revolutionizing the service delivery industry.
The team is led by its CEO Reinaldo Silva, a Graduate of Computer Networks, former CEO of technology companies group, and most importantly, an entrepreneur and investor in Diaríssima and scholar of cryptomoedas.

Crowdfunding

The period for fundraising by crowdfunding will be 45 days. In the first two weeks, contributions will be bonified up to 20%.