APPICS is a next generation, reward-based social media application that runs on top of Steem blockchain and enables people from around the globe to connect. The concept of turning "likes" into currency has proven its feasibility and capability, as seen on Steemit with their upvoting system. The APPICS coin (XAP) is a cryptocurrency and reward-token that returns the value created via contribution back to the creators and curators of the network. Rewards are attached to "likes" and by creating or recognizing the value of content.

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Mission

To give people back their return-on-investment for the time they spend on social media.

Main Objectives

• A next generation social network for content creators and curators
• A means for self expression through visuals and video
• A new economy, based on token-rewards
• A secure and user-friendly cryptocurrency
• A decentralized environment

Core Values

1. We believe time is our most valuable asset and that an economy must be formed that rewards time spent contributing accordingly.
2. We believe in freedom of speech and expression.
3. We believe in our mission to give people back their return-on-investment for the time they spend on social media.
4. We believe that user experience comes first, always.
5. We believe in simplicity.
6. We believe in a decentralized economy, where the power belongs to the people.
7. We believe in fair distribution of power and rewards.
8. We believe in our ability to introduce the world to blockchain technology, through our social network.
9. We believe in the technology behind our network and are aware of its unique benefits.
10. We believe in deep collaboration, the power of social media and its influencers.
11. We understand the rapid growth, market and technology revolution, and work to constantly improve, prepare for, and be ahead of future changes.
12. We believe in the power of social media users. We believe in you.

The Application: APPICS

Interface

Business Model

• Minimal Fees per Trade

Since APPICS honors fairness, particularly concerning the distribution of value, the fees will be lower than one cent. The revenue will go towards sustaining and scaling of the network.

• Discovery Page

APPICS introduces the discovery page, which is a page solely for sponsors, brands and advertisers. Users can choose what ADS they want to see, pick a category and consciously scroll through the latest trends, including ADS.

• Marketplace

Retailers, brands and verified users have the opportunity to directly link their social media account to an integrated shop system, allowing them to sell their goods, tickets and services to APPICS users with APPICS tokens as the payment method. A typical fee for payment processing will apply.

Token Economy

• Purpose of XAP

APPICS token (XAP) is the network currency. Its market value determines the value of the pool of rewards paid by APPICS to contributors. XAP can be traded and exchanged for any cryptocurrency or fiat currency.

• APPICS Power

APPICS power represents APPICS tokens, which have been integrated into a smart contract. The amount of APPICS power represents the level of influence that an account has compared to the rest of the network.

• Like Mechanism & Regulation

Each user can decide how much power they want to "like" content with. The specific amount of reward depends on the amount of APPICS power the user is holding.

• Reward Distribution

APPICS distributes the created revenue among all contributing parties as follows: 65% goes to the content creator, 25% to the voters/curators and the remaining 10% will go towards sustaining the network of a social-influencer based economy and scaling of the platform.

• Payout Process

Every post can earn rewards for a period of 7 days after which the user receives the revenue share in form of APPICS tokens. Afterwards additional "likes" on the post will still be displayed, but without monetary rewards being added.