Think how many more people would be using crypto' by now if Bitcoin hadn't been kicked into the long grass for 3 years prior to aug 2017.
Think how much more difficult it would be for the banking cartel to do this, if people were already used to using crypto for small(and large) payments all the time, every day, all over the world.
I love currency competition, but to achieve fast, widespread adoption we had to make full use of that very well known brand. What a waste.
Whenever I ask people what they think of cryptocurrencies, they say, "Crypto..what? Currencies. No what's that?".
When I then say: What about Bitcoin, they say: "Aaah, yes, Bitcoin... I've heard of that."
Try it with newbies. See if you get a hit on 'cryptocurrencies' before 'Bitcoin'.