KIND ADS: The Revolution in Digital Advertisement

in #cryptocurrency6 years ago (edited)

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Online advertisement is one of the biggest sectors in technology in our world right now. Many industries are switching from the television to mainstream internet to advertise. The amount of revenue invested in digital advertisement increases every year and worth over $600 billion dollars with facebook and google taking the lion's share and creating a duopoly in the sector. Facebook and Google have the audience but its mode of delivering ads to the public has its setbacks as they charge advertisers high and users are not properly targeted and these setbacks and other benefits is what Kind Ads will be keeping in check.
Over the years, the duopoly created by Facebook and Google has seen almost $1 trillion dollars in market value. Inspite of the amount of money in the sector, the users and advertisers are not enjoying their money's worth. We see unwanted ads littering everywhere on the internet, ads are supposed to be streamlined to meet its target audience and not random people. For example, a Catholic priests seeing ads on contraceptives. Advertisers pay so much and still find out the middlemen (social media platforms) delivering less than promise. Last year, some advertisers found out that their content appeared alongside contradictory platforms. For example, the US government found out its ads were displayed on jihadist, Nazist videos.

"Of course, when we find that ads mistakenly ran against content that doesn't comply with our policies, we immediately remove those ads,"
Source
Google Chief Brand Officer, Phillip Schindler.

Kind Ads is a decentralized advertisements platforms that helps advertisers connect to users without middlemen. Kind Ads are running on blockchain technology and it beneficial to both the advertisers and the users. Kinds Ads will always new era marketing by eliminating spam ads ans paying users that view ads. Isn't that fabulous?

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The Experience

Kind Ads help advertisers to reach their target audience by using demographic to reach their their target audience. By using these method, companies know for sure that their message is been passed across to the right persons and for less charge. The advertisers reach their audience through the publisher who controls an ads-space and sell some to advertisers. The publishers also gain from the platform because they control who advertises to the users, avoiding spam ads to users based on what the users want to see. The publishers create an environment where the users see ads that are relevant to what they want to see. The publishers also enjoy a no commission, network charges deal. For example, I gave an example previously of a priest, with Kind Ads the priest who is in search of a item online sees ads that arr relevant to his search because his search has been streamlined to fit his profile.

Users getting enjoy an almost spam free experience which before now are usually intrusive and often annoying. Users are also rest assured of their privacy as their information is save on Kind Ads platform. To crown it all, uers are paid to view ads. Kind Ads makes sure that Users attention is profitable because after all, the business cannot survive without the users who buy the products. Another important point on the platform is instant payment for all.

All transactions on the platform is made possible by Kind Ads Token called KIND. Advertisers pay ads space using these tokens and users get paid by them. The use of these tokens ensures money circulation on the platform.

Kind Ads is a revolutionary platform that will correct the setbacks created by duopoly of Facebook and Google.

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Kind Ads Team

For more Information:

Kind Ads Website
Kind Ads Whitepaper
Kind Ads Twitter
Kind Ads FAQ

contest link

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