ZCash was the first cryptocurrency in which you are able to hide transaction details and encrypt the entries on the blockchain. This is a huge advantage compared to Bitcoin, where all transaction details are stored readable on the blockchain.
ZClassic now is the open source brother to ZCash giving you more rewards because it cuts away the Founders Fee, but also comes with the problem of relying on the community.

Obviously a better advantage compared to bitcoin. They could as well build a community base probably, via rewards offer to existing members.
People build business thus, community base will see ZCash through