SOCIAL MEDIA MARKET MONETIZE YOUR INFLUENCE INFLUENCERS ADVERTISING MARKETPLACE

bambang (10)in #crypto • 7 years ago (edited)

In a world of rising digital content consumption where traditional media resources are losing their audience daily; brands and companies are increasing their digital marketing budgets.Nonetheless, reaching their target audience is tricky, nowadays. Recent research shows that 47% of overall mobile and desktop internet users are now using ad-blocking software. This number has almost doubled in comparison to the previous year. Furthermore, 36% of traffic generated by Pay-per-click (PPC) campaigns are suspected to be fraudulent or non-human.Hence, brands are seeking new ways of advertising their products and services, discovering the power and realizing the importance of Influencer Marketing.

We are building SocialMedia.Market the first decentralized ecosystem to discover, create,perform and analyze advertising campaigns with social media influencers across any social network. Blockchain technology will simplify the integration between advertisers and publishers and decrease costs for all engaged parties. It will create a competitive marketplace that’s 100% safe and transparent, creating opportunities for thousands of influencers and brands all over the globe to form targeted audience exposure; engaging consumers in the most relevant way. We will help elevate advertising markets to the next level and take considerable market share very quickly as cryptocurrency and Blockchain technology become mainstream in the next few years. Visit to Official Website https://socialmedia.market/

Explanation About Social Media Market in Video

ADVANTAGES OF SOCIAMEDIA.MARKET PLATFORM
-TRANSPARENT and competitive marketplace
-WIDE range of social media platforms, such as: YouTube, Instagram,Facebook,Twitter, etc.
-REDUCED operational costs and fees when working with Influencer campaigns
-ACCESSIBLE and easy-to-use, even for small businesses and influencers in the early stage of social presence
-SMART partnership for a wide range of users with the ability to create smart contracts tailored to specific needs using templates and smart tips
-FAIR dispute solution based on decentralised Blockchain technology
-ULTIMATE results, smart planning with Real-Time Analytics and Data Science
-GLOBAL outreach allows project to aim for larger market share, higher diversity and less dependency on local regulations

ADVANTAGES OF SOCIAL MEDIA TOKENS (SMT)
A short list of advantages SMT will provide to all parties as a single currency:
-100% SAFE escrow transactions based on Blockchain technology
-LOW-COST transactions with less operation fees
-SIMPLIFIED and FAST global payments
-Earn REWARDS by active personal participating in the decentralized dispute solution system
-Get agent commission within the platform
-DONATIONS METHOD for bloggers and streamers
-UTILITY TOOL for acquiring outstanding marketing services, premium analytics and development instruments

MARKET OVERVIEW
SocialMedia.Market targets Influencer Marketing, one of the fastest-growing markets.Analytical reports show an increase in almost all metrics related to Influencer Marketing.Growing exponentially, by recent estimates this market will turn into a $5–10 billion industry within the next 5 years.Though, traditional media has only slightly declined, with TV still holding a strong position as a medium of content consumption and brand discovery. The overall time spent by internet users online exceeded the time spent on all traditional media combined, over the past 5 years.

The longer online presence due to the expansion of the mobile internet had not has a significant impact on traditional media as some of this additional online time happens simultaneously.Internet users tend to second-screen, or consume multimedia on any chosen device and mobile at the same time. Altogether, these factors increased the average time spent on social media by 34 minutes and posting frequency by 50%.

Our team successfully launched more than 300 digital ad campaigns with different channels for 26 brands, during the last year. Of these ad campaigns, the best results were achieved by those supported by Influencer Marketing. However, this could be a misleading statistic as management of sponsored content created by bloggers consumed most of our time and resulted in unforeseen additional costs.
The extensive use of mobile devices has caused digital media consumption to grow annually. This has triggered changes in internet users’ behavior like second-screening, ad-blocking, increased social media consumption, preferable content types etc. Consequently, marketers must adopt and search for alternative channels to reach the consumer effectively. Despite Influencer Marketing channel’s complexity, it is being used by most marketers, with more than half of them planning to increase their budgets in the next year. SocialMedia.Market is designed to solve these problems and make Influencer Marketing accessible and transparent, creating a new generation of advertising that will be the most profitable for all market participants.

SocialMedia.Market’s OBJECTIVE is to establish a healthy ecosystem, where:
-influencers can easily access sponsorship for creating high-quality content,
-agencies get access to a constant stream of influencers and can concentrate their effort on testing new strategies and strengthening their expertise,
-advertisers get access to more relevant and efficient ways to engage consumers
-consumers, ultimately, gain access to the high-quality content they desire.
Our experience solving difficulties and issues in creating advertising campaigns and developing interactions with Influencers, inspired us to create SocialMedia.Market – the first decentralized ecosystem to discover, create, perform and analyze advertising campaigns with social media influencers.Blockchain technology will simplify integration, reduce fraud and costs for all market participants. It will create a 100% safe and transparent, competitive marketplace that will open opportunities for thousands of influencers and brands all over the globe, forming targeted audience exposure and engaging consumers in the most relevant and efficient ways. An open agile platform will create a new generation of advertising, accessible to millions of new,up-and-coming influencers, startups and small businesses.

SOCIALMEDIA.MARKET’S MAIN FEATURES AND BENEFITS
SocialMedia.Market will provide the following features to all platform users:
-SECURE TRANSACTIONS
Delays or non-payments are issues that are normally associated with Influencer platforms. Advertisers and influencers have little control over payments. In Many cases, after the submission of the project, the advertiser does not receive high quality The agreed content of an influencer or unpaid influencer. Our ethereum-based platform uses an escrow payment system that holds a cost contract until the established obligation is met. At the completion of the project, funds are released, securing the interests of both parties involved.
-FAIR DECENTRALISED DISPUTE SOLUTION SYSTEM
Content created by Influencers is mostly perceived subjectively. This may cause disputes and dissatisfaction of parties with results. For the most part, modern platforms do not solve such disputes between parties. Moreover, platforms with such mechanics charge an additional fee for arbitration and often favor the paying side.Our service has several preventive measures that resolve disputes between participants and the help of independent platform experts.
-OWNERSHIP VALIDATION
One of the major problems contributing to most of the unforeseen costs is fraud,when a fraudster impersonates an Influencer by hacking into his accounts. These situations harm both parties, Advertiser and Influencer. SocialMedia.Market applies special procedures providing a transparent and reliable marketplace. Influencers are verified and authorized to ensure they are really who they claim to be. Additionally,two factor authentication ensures protection and account ownership within the platform.
-EASY COMMUNICATIONS AND INTERACTIONS
Engagement and arrangement is one of the most time-consuming tasks for both the Brand and the Influencer. At SocialMedia.Market we pay great attention to making collaboration more simple and effective. With our powerful CRM-system, in-platform chat app, Smart Contract templates, chat tips, instant notifications and mobile app,organizing contacts, messages, communicating and staying up-to-date will be convenient.
-SIMPLE MANAGEMENT
The templates of Smart Contracts will simplify the reconciliation of requirements and the control on compliance of created content for both sides.
-HIGH-QUALITY USER EXPERIENCE
With the trend of using mobile devices to solve everyday tasks, we understand that our platform should be convenient and compatible with all kinds of devices. Therefore,we use progressive technologies to make SocialMedia.Market cross platform. Brands and Influencers will be able to utilise IOS and Android applications conveniently,staying in touch anytime, anywhere.
-ADDITIONAL WAYS TO EARN
Using our Dispute Solution system platform members will be rewarded with SMTs for their engagement in dispute arbitrations. This will be available only for users who hold a certain number of tokens in their accounts.

HOW IT WORKS
The SocialMedia.Market platform automates all business processes related to selection, creation and management of the Influencer’s marketing activities, including the distribution of financial means among the participants.The platform has a friendly and easy-to-use interface for Brands and Influencers to help post and accept tasks easily. To ensure the authenticity of the users, the platform will perform identity verifications whenever necessary. The unique identities of Advertiser and Influencers will be based on their addresses in the Blockchain, making it difficult to forge. To protect personal data on the account of the Advertiser and Influencer, two-factor authentication can be applied.In the following sections, we give a summary of several types of engagement scenarios with the platform. The described features are preliminary and can be modified during platform development.

Our platform will use the latest technology for data collection and analysis. This will be achieved with help of gathering data from Social Graph and Open Data as well as the data inside the platform. With the use of Artificial Intelligence and Machine Learning, SocialMedia.Market will provide an outstanding service to our users

PLATFORM AND TOKEN ECONOMY
SocialMedia.Market’s platform will create a global marketplace for Advertisers and Influencer Marketing publishers among every major social network, providing convenient and transparent tools for interaction of any party involved. For maintaining commercial relationships between participants, SocialMedia.Market will collect a service fee from every executed contract. The amount of the fee may differ depending on the type of contract and complexity of interaction between parties, but will not exceed 10% of the contract value. The obtained service fee, reduced by operational costs and decentralized Dispute Solution rewards, forms the platform’s net profit.Additionally, SocialMedia.Market will provide advanced marketing and analytic services for an extra fare.All operations within the SocialMedia.Market ecosystem are executed with its effective cryptocurrency token - Social Media Token (SMT), which ensures high standards of services and prevents any unauthorized human intervention in the processes within the system. The Social Media Token will create a self-driven economy based on constant cooperation between Influencers, Advertisers, marketing agencies and agents. The token’s value is going to be upheld not only by simple transactional means within the platform’s services, but also supported with the decentralized dispute solution system which will bring rewards to token holders for active personal participating.

TOKEN SALE
PHASE #1
The start of the public sale of Phase #1 is scheduled for December 7, 2017 and is going to last for 7 days. This Phase of the Token Sale will be pre-sale, available 14 days prior to the public sale date.The maximum target figures for distributed tokens during the Token Sale: Phase #1 is the amount of 10 million SMTs. The tokens can be purchased with Bitcoin (BTC) and Ethereum (ETH). All unsold tokens during Token Sale: Phase 1 will be added to the Token Sale: Phase #2 amount.

START DATE : 7 December 2017 12:00 GMT (1:00 pm CET)
END DATE : 21 December 2017 12:00 GMT (1:00 pm CET)
PRE-SALE : Will be opened 14 days prior to Phase 1
MINIMAL GOAL: 2.000.000 SMTs
PHASE HARD CAP : 10.000.000 SMTs
Token exchange rate : 1 ETH = 800 SMTs
Minimum contribution amount : 0,01 ETH / 8 SMTs
Maximum contribution amount: unlimited
Contribution methods : ETH, BTC
Bonuses : Day 1 - 10%, Day 2/3 - 7%, Day 4/5 - 5%, Day 6/7 - 3%
After Token Sale : Phase 1, all unsold tokens will be added to Token Sale Phase #2 amount

TOKEN SALE
PHASE #2
START DATE : 9 FEB 2018 12:00 pm GMT (1:00 pm CET)
END DATE : 23 FEB 2018 12:00 pm GMT (1:00 pm CET)
PRE-SALE : TBD
MINIMAL GOAL : 2.000.000 SMTs
PHASE HARD CAP : 30.000.000 SMTs
Token exchange rate : 1 ETH = 700 SMTs
Minimum contribution amount : 0,01 ETH / 7 SMTs
Maximum contribution amount : limited
Contribution methods : ETH, BTC
Bonuses : NO BONUSES WILL BE PROVIDED
After Token Sale: Phase 2, all unsold tokens remaining from both sale phases will be burned.

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